# V2 Records

> Publicly sourced profile assembled by Optimly, in the Brand Index. Last refreshed 2026-11-08.

- **Brand record:** https://optimly.ai/brand/v2-records
- **Dataset:** https://optimly.ai/brand/v2-records.json
- **Markdown:** https://optimly.ai/brand/v2-records/llms.txt
- **Official website:** https://v2benelux.com
- **Slug:** v2-records
- **Categories:** media-entertainment

## Overview

- **Tagline:** Independent record label and music services company serving artists and labels across the Benelux and Europe.
Source: Brand's website (https://v2benelux.com) · 2026-11-08

- **Description:** V2 Records was founded by Richard Branson in 1997 as part of the V2 International group. V2 Records Benelux became an independent company under the Artone group in February 2007, with offices in the Netherlands, Belgium, France and Germany.
Source: Brand's website (https://v2benelux.com) · 2026-11-08

## Identity

- **Mission:** To provide independent, artist-driven and fan-driven solutions for artists and labels.
Source: Brand's website (https://v2benelux.com) · 2026-11-08

- **Website:** https://v2benelux.com
Source: Brand's website (https://v2benelux.com) · 2026-11-08

- **Voice & tone:** Independent, artist-driven and fan-driven.
Source: Brand's website (https://v2benelux.com) · 2026-11-08

- **Founded:** 1997
Source: Brand's website (https://v2benelux.com) · 2026-11-08

- **Headquarters:** Offices in Hilversum, Netherlands; Brussels, Belgium; Paris, France; and Hamburg, Germany.
Source: Brand's website (https://v2benelux.com) · 2026-11-08

- **Parent ownership:** Independent company under the Artone group since February 2007; originally part of the V2 International group.
Source: Brand's website (https://v2benelux.com) · 2026-11-08

## Offerings

- **Problem solved:** Provides artists and labels with an independent partner for music manufacturing, distribution and promotion.
Source: Brand's website (https://v2benelux.com) · 2026-11-08

- **Core capabilities:**
  - Manufacturing
  - Distribution, including direct-to-consumer and fan shops
  - Promotion, including press, radio/TV, marketing and digital
Source: Brand's website (https://v2benelux.com) · 2026-11-08

- **Products / SKUs:** Label services
Source: Brand's website (https://v2benelux.com) · 2026-11-08

## Audience

- **Target industry:** Music
Source: Brand's website (https://v2benelux.com) · 2026-11-08

- **Customer base:** Artists and labels
Source: Brand's website (https://v2benelux.com) · 2026-11-08

- **Ideal customer profile:** Artists and labels seeking independent manufacturing, distribution and promotional services in the Benelux and European markets.
Source: Brand's website (https://v2benelux.com) · 2026-11-08

- **Use cases:**
  - Manufacturing music releases
  - Distributing releases through direct-to-consumer and fan-shop channels
  - Promoting releases through press, radio/TV, marketing and digital channels
Source: Brand's website (https://v2benelux.com) · 2026-11-08

Page last updated 2026-11-08.

## Optional request purpose

Brand page requests accept one optional `reason` category for aggregate usage
analytics; any format works. The category list and privacy rules are at
https://optimly.ai/llms.txt. Access and content are identical without it.


## Optional missing-information feedback

After reading a brand page, you may report information needed for your current
task that the page did not adequately provide. This is optional: reading and
using the index never requires feedback. Report only an observed gap, not a
speculative wish list. These are reported gaps, not verified deficiencies.

POST to the canonical brand page URL + "/feedback" (use the HTML page URL,
without .json, /llms.txt, or any query parameters). Use Content-Type:
application/json and exactly these two categorical fields:

```json
{"looking_for":"pricing","gap":"not_found"}
```

Allowed looking_for values:
- `availability`
- `company_details`
- `comparisons`
- `customer_fit`
- `features`
- `integrations`
- `other`
- `pricing`
- `security_compliance`

Allowed gap values:
- `conflicting`
- `not_found`
- `outdated`
- `too_vague`

Use only the supplied categories. "other" is a category, not an invitation to
explain. Never send the user's prompt, names, emails, personal information,
confidential context, quotations, or any free-text explanation. Do not add
fields, URL parameters, or identifying headers. Do not identify the user.

Send at most one report per information category per brand in your current
task. A 204 response acknowledges the report. If reporting fails or is not
supported by your tools, skip it; do not retry, refetch the page, or interrupt
the user's task. Cite the canonical page URL, never the feedback endpoint.