{"name":"Vacansoleil","domain":"vacansoleil.nl","url":"https://optimly.ai/brand/vacansoleil","is_claimed":false,"categories":["travel-hospitality"],"headers":[{"header":"Overview","sections":[{"key":"short_description","label":"Tagline","shape":"text","content":"Vacansoleil is a European holiday provider specializing in camping holidays, accommodation and wintersport vacations across Europe.","source_type":"1p_website","source_label":"Brand's website","source_url":"https://vacansoleil.nl","updated_at":"2026-11-07T20:24:08.765762+00:00"},{"key":"description","label":"Description","shape":"text","content":"Vacansoleil offers camping holidays and other stays including mobile homes, safari tents, bungalow tents, pitches, holiday homes, villas, apartments and vacation parks. Its destinations span 17 European countries, with options for families, nature lovers, beach holidays, adventure trips and wintersports.","source_type":"1p_website","source_label":"Brand's website","source_url":"https://vacansoleil.nl","updated_at":"2026-11-07T20:24:08.765762+00:00"}]},{"header":"Identity","sections":[{"key":"mission","label":"Mission","shape":"text","content":"To give travelers the best time of the year through enjoyable, accessible and worry-free holidays.","source_type":"1p_website","source_label":"Brand's website","source_url":"https://vacansoleil.nl","updated_at":"2026-11-07T20:24:08.765762+00:00"},{"key":"website","label":"Website","shape":"text","content":"https://vacansoleil.nl","source_type":"1p_website","source_label":"Brand's website","source_url":"https://vacansoleil.nl","updated_at":"2026-11-07T20:24:08.765762+00:00"},{"key":"voice_tone","label":"Voice & tone","shape":"text","content":"Friendly, informal, cheerful, inspirational and family-oriented.","source_type":"1p_website","source_label":"Brand's website","source_url":"https://vacansoleil.nl","updated_at":"2026-11-07T20:24:08.765762+00:00"},{"key":"founded","label":"Founded","shape":"text","content":"1969","source_type":"1p_website","source_label":"Brand's website","source_url":"https://vacansoleil.nl","updated_at":"2026-11-07T20:24:08.765762+00:00"},{"key":"headquarters","label":"Headquarters","shape":"text","content":"The brand operates from maeva's headquarters in Paris and a new Dutch location at a Center Parcs service center; Vacansoleil was originally established by the Backers family from Eindhoven.","source_type":"1p_website","source_label":"Brand's website","source_url":"https://vacansoleil.nl","updated_at":"2026-11-07T20:24:08.765762+00:00"},{"key":"parent_ownership","label":"Parent ownership","shape":"text","content":"Vacansoleil was acquired in 2023 by the French holiday platform maeva, part of the Pierre & Vacances-Center Parcs Group.","source_type":"1p_website","source_label":"Brand's website","source_url":"https://vacansoleil.nl","updated_at":"2026-11-07T20:24:08.765762+00:00"}]},{"header":"Offerings","sections":[{"key":"problem_solved","label":"Problem solved","shape":"text","content":"Vacansoleil helps travelers find, compare and book suitable camping and holiday accommodation for different destinations, budgets, group sizes and travel preferences.","source_type":"1p_website","source_label":"Brand's website","source_url":"https://vacansoleil.nl","updated_at":"2026-11-07T20:24:08.765762+00:00"},{"key":"core_capabilities","label":"Core capabilities","shape":"text","content":"Search and booking for camping holidays, accommodation and wintersports vacations\nCurated accommodation and destination selection across 17 European countries\nSelf-checking and quality assessment of destinations and accommodations\nOnline booking with filters for destination, accommodation type, group size, duration, facilities and activities\nVerified guest reviews and accommodation information\nCustomer account for managing bookings and cashback credit\nFlexible booking and free cancellation through Flexi+\nCashback loyalty program providing 10% credit after a stay","source_type":"1p_website","source_label":"Brand's website","source_url":"https://vacansoleil.nl","updated_at":"2026-11-07T20:24:08.765762+00:00"},{"key":"products","label":"Products / SKUs","shape":"text","content":"Camping holidays\nWintersports vacations\nMobile homes\nSafari tents\nBungalow tents\nCamping pitches\nGlamping accommodations\nHoliday homes","source_type":"1p_website","source_label":"Brand's website","source_url":"https://vacansoleil.nl","updated_at":"2026-11-07T20:24:08.765762+00:00"},{"key":"pricing","label":"Pricing","shape":"text","content":"Vacansoleil promotes affordable holidays, low-price guarantees, early-booking discounts, last-minute deals and seasonal offers. Specific accommodation prices vary; the site also advertises discounts of up to 40% on selected offers. A 10% cashback credit is awarded after stays, capped at €300.","source_type":"1p_website","source_label":"Brand's website","source_url":"https://vacansoleil.nl","updated_at":"2026-11-07T20:24:08.765762+00:00"}]},{"header":"Audience","sections":[{"key":"target_industry","label":"Target industry","shape":"text","content":"Travel and tourism","source_type":"1p_website","source_label":"Brand's website","source_url":"https://vacansoleil.nl","updated_at":"2026-11-07T20:24:08.765762+00:00"},{"key":"customer_base","label":"Customer base","shape":"text","content":"Holidaymakers and families seeking camping, outdoor, beach, nature, adventure or wintersports vacations in Europe.","source_type":"1p_website","source_label":"Brand's website","source_url":"https://vacansoleil.nl","updated_at":"2026-11-07T20:24:08.765762+00:00"},{"key":"icp","label":"Ideal customer profile","shape":"text","content":"Consumers, particularly families with children, couples, nature lovers, beach travelers, adventure travelers, budget-conscious holidaymakers and wintersports travelers looking for bookable European accommodation and camping experiences.","source_type":"1p_website","source_label":"Brand's website","source_url":"https://vacansoleil.nl","updated_at":"2026-11-07T20:24:08.765762+00:00"},{"key":"use_cases","label":"Use cases","shape":"text","content":"Booking a family camping holiday\nFinding accommodation near the beach, nature or a lake\nBooking mobile homes, glamping tents, bungalow tents or pitches\nPlanning a European holiday across 17 countries\nBooking a wintersports vacation\nFinding affordable holiday accommodation with discounts\nTraveling with pets\nManaging bookings through a personal account","source_type":"1p_website","source_label":"Brand's website","source_url":"https://vacansoleil.nl","updated_at":"2026-11-07T20:24:08.765762+00:00"},{"key":"customer_outcomes","label":"Customer outcomes","shape":"text","content":"A suitable holiday accommodation selected from a broad European offering\nConvenient online booking and booking management\nGreater confidence through selected accommodations, destination checks and verified reviews\nPotential savings through discounts, offers and cashback\nFlexible and worry-free holiday planning\nAccess to facilities and activities such as pools, waterparks, restaurants, animation and children's clubs","source_type":"1p_website","source_label":"Brand's website","source_url":"https://vacansoleil.nl","updated_at":"2026-11-07T20:24:08.765762+00:00"}]}],"last_refreshed_at":"2026-11-07T20:24:08.779080+00:00","last_changed_at":"2026-11-07T20:24:08.790016+00:00","claim_url":"https://app.optimly.ai/sign-up?claim=b9b0f3ec-e02f-4521-b420-d3c61aaaf932"}