{"name":"Valu-mart","domain":"valumart.ca","url":"https://optimly.ai/brand/valu-mart","is_claimed":false,"categories":["retail-ecommerce"],"headers":[{"header":"Overview","sections":[{"key":"short_description","label":"Tagline","shape":"text","content":"Valu-mart is an online Canadian grocery retailer offering groceries, household supplies, cleaning products, pet food and pet accessories, with pickup and delivery options.","source_type":"1p_website","source_label":"Brand's website","source_url":"https://valumart.ca","updated_at":"2026-11-08T02:57:46.138688+00:00"},{"key":"description","label":"Description","shape":"text","content":"Valu-mart provides online shopping for food, household supplies, cleaning products, pet supplies and other everyday products. The site supports cart ordering, pickup and delivery, PC Optimum promotions, PC Express Pass, Subscribe & Earn and promotional flyers.","source_type":"1p_website","source_label":"Brand's website","source_url":"https://valumart.ca","updated_at":"2026-11-08T02:57:46.138688+00:00"}]},{"header":"Identity","sections":[{"key":"website","label":"Website","shape":"text","content":"https://valumart.ca","source_type":"1p_website","source_label":"Brand's website","source_url":"https://valumart.ca","updated_at":"2026-11-08T02:57:46.138688+00:00"},{"key":"voice_tone","label":"Voice & tone","shape":"text","content":"Promotional, seasonal and convenience-focused.","source_type":"1p_website","source_label":"Brand's website","source_url":"https://valumart.ca","updated_at":"2026-11-08T02:57:46.138688+00:00"}]},{"header":"Offerings","sections":[{"key":"problem_solved","label":"Problem solved","shape":"text","content":"Enables customers to shop for groceries, household essentials and pet supplies online for pickup or delivery.","source_type":"1p_website","source_label":"Brand's website","source_url":"https://valumart.ca","updated_at":"2026-11-08T02:57:46.138688+00:00"},{"key":"core_capabilities","label":"Core capabilities","shape":"text","content":"Online product browsing and ordering\nGrocery, household and pet product shopping\nPickup and delivery fulfillment\nPC Optimum promotions and points offers\nPC Express Pass delivery and pickup offers\nSubscribe & Earn rewards on household essentials\nPromotional flyers and seasonal collections","source_type":"1p_website","source_label":"Brand's website","source_url":"https://valumart.ca","updated_at":"2026-11-08T02:57:46.138688+00:00"},{"key":"products","label":"Products / SKUs","shape":"text","content":"Groceries and food products\nHousehold supplies and cleaning products\nPet food and pet supplies\nPC Express Pass\nSubscribe & Earn\nPC Optimum offers and points promotions\nPrint flyers and seasonal product collections","source_type":"1p_website","source_label":"Brand's website","source_url":"https://valumart.ca","updated_at":"2026-11-08T02:57:46.138688+00:00"},{"key":"pricing","label":"Pricing","shape":"text","content":"Product prices and availability vary based on offers available at pickup or delivery time. The site also advertises a PC Express Pass promotion of $1/month for the first year of unlimited free delivery or pickup, ending December 2.","source_type":"1p_website","source_label":"Brand's website","source_url":"https://valumart.ca","updated_at":"2026-11-08T02:57:46.138688+00:00"}]},{"header":"Audience","sections":[{"key":"target_industry","label":"Target industry","shape":"text","content":"Grocery retail and online commerce","source_type":"1p_website","source_label":"Brand's website","source_url":"https://valumart.ca","updated_at":"2026-11-08T02:57:46.138688+00:00"},{"key":"customer_base","label":"Customer base","shape":"text","content":"Consumers and households shopping for groceries, household essentials and pet supplies.","source_type":"1p_website","source_label":"Brand's website","source_url":"https://valumart.ca","updated_at":"2026-11-08T02:57:46.138688+00:00"},{"key":"icp","label":"Ideal customer profile","shape":"text","content":"Online grocery shoppers seeking food, household products or pet supplies with pickup or delivery options.","source_type":"1p_website","source_label":"Brand's website","source_url":"https://valumart.ca","updated_at":"2026-11-08T02:57:46.138688+00:00"},{"key":"use_cases","label":"Use cases","shape":"text","content":"Ordering groceries online\nShopping for household cleaning and paper products\nBuying pet supplies online\nArranging grocery pickup or delivery\nEarning PC Optimum points on eligible purchases\nSubscribing to household essentials through Subscribe & Earn\nFinding seasonal products, promotions and flyer deals","source_type":"1p_website","source_label":"Brand's website","source_url":"https://valumart.ca","updated_at":"2026-11-08T02:57:46.138688+00:00"},{"key":"customer_outcomes","label":"Customer outcomes","shape":"text","content":"Convenient online access to groceries and everyday essentials\nPickup or delivery fulfillment for online orders\nOpportunities to earn PC Optimum points\n10% back in PC Optimum points on eligible Subscribe & Earn household orders\nAccess to promotions, sales and seasonal collections","source_type":"1p_website","source_label":"Brand's website","source_url":"https://valumart.ca","updated_at":"2026-11-08T02:57:46.138688+00:00"}]}],"last_refreshed_at":"2026-11-08T02:57:46.148028+00:00","last_changed_at":"2026-11-08T02:57:46.159060+00:00","claim_url":"https://app.optimly.ai/sign-up?claim=4f7066a7-77ca-4e7b-8657-4cd7677670d1"}