{"name":"Viirl","domain":"viirl.com","url":"https://optimly.ai/brand/viirl","is_claimed":false,"categories":["ad-tech-ad-networks","data-analytics-business-intelligence","marketing-technology","sales-crm","vertical-industry-software"],"headers":[{"header":"Overview","sections":[{"key":"short_description","label":"Tagline","shape":"text","content":"An all-in-one platform unifying websites, ads, and lead platforms with instant response and clear tracking. Offers a specialized account team for home services, all-channel lead capture, custom creative, a MaaS model, and proprietary AI-driven technology (VIIRL Intelligence) for optimization and attribution.","source_type":"1p_website","source_label":"Brand's website","source_url":"https://viirl.com","updated_at":"2026-10-04T00:03:28.719000+00:00"},{"key":"description","label":"Description","shape":"text","content":"Viirl provides an all-in-one marketing platform and 'Marketing as a Service' tailored for home services companies nationwide. It offers lead generation, paid advertising, auto-responding, website building, SEO, CRM integration, and comprehensive ROI reporting to help contractors convert inquiries into booked jobs.","source_type":"1p_website","source_label":"Brand's website","source_url":"https://viirl.com","updated_at":"2026-10-04T00:03:28.719000+00:00"}]},{"header":"Offerings","sections":[{"key":"core_capabilities","label":"Core capabilities","shape":"text","content":"MarketSmarter (all-in-one marketing platform)\nLead Cloud (marketing attribution and reporting platform)\nMarketing as a Service (Advertising\nLead Engagement\nROI Reporting\nOnline Presence)","source_type":"1p_website","source_label":"Brand's website","source_url":"https://viirl.com","updated_at":"2026-10-04T00:03:28.719000+00:00"},{"key":"pricing","label":"Pricing","shape":"text","content":"Service-based, custom pricing, no long-term contracts.","source_type":"1p_website","source_label":"Brand's website","source_url":"https://viirl.com","updated_at":"2026-10-04T00:03:28.719000+00:00"}]},{"header":"Audience","sections":[{"key":"target_industry","label":"Target industry","shape":"text","content":"Home services companies (HVAC, Plumbing, Electric, Roofing, Franchisees), B2B, local, and national brands focused on booked jobs and appointments.","source_type":"1p_website","source_label":"Brand's website","source_url":"https://viirl.com","updated_at":"2026-10-04T00:03:28.719000+00:00"}]}],"last_refreshed_at":"2026-10-04T00:03:28.719000+00:00","claim_url":"https://app.optimly.ai/sign-up?claim=viirl"}