# Viking Ocean Cruises > Publicly sourced profile assembled by Optimly, in the Brand Index. Last refreshed 2026-11-07. - **Brand record:** https://optimly.ai/brand/viking-ocean-cruises - **Dataset:** https://optimly.ai/brand/viking-ocean-cruises.json - **Markdown:** https://optimly.ai/brand/viking-ocean-cruises/llms.txt - **Official website:** https://vikingcruises.com - **Slug:** viking-ocean-cruises - **Categories:** travel-hospitality ## Overview - **Tagline:** Destination-focused cruise company offering ocean, river and expedition voyages across the world. Source: Brand's website (https://vikingcruises.com) · 2026-11-07 - **Description:** Viking provides culturally immersive travel experiences through ocean, river and expedition cruises. Its voyages emphasize destination-focused itineraries, enrichment programs and shore excursions in every port. Source: Brand's website (https://vikingcruises.com) · 2026-11-07 ## Identity - **Mission:** To make travel more destination-focused and culturally immersive, creating meaningful experiences for curious travelers and experiences “For The Thinking Person™.” Source: Brand's website (https://vikingcruises.com) · 2026-11-07 - **Website:** https://vikingcruises.com Source: Brand's website (https://vikingcruises.com) · 2026-11-07 - **Voice & tone:** Thoughtful, destination-focused, culturally immersive and refined, with an emphasis on Scandinavian design and enrichment. Source: Brand's website (https://vikingcruises.com) · 2026-11-07 - **Founded:** 1997 Source: Brand's website (https://vikingcruises.com) · 2026-11-07 ## Offerings - **Problem solved:** Viking helps curious travelers explore destinations through culturally immersive, enrichment-focused cruises that prioritize time in port and meaningful experiences. Source: Brand's website (https://vikingcruises.com) · 2026-11-07 - **Core capabilities:** - Ocean cruising on small, all-veranda ships - River cruising on major waterways - Expedition voyages in remote destinations - Destination-focused itinerary design - Cultural enrichment through performances, port talks, cooking demonstrations and guest lecturers - Shore excursions in every port - Scientific and educational enrichment for expedition voyages - Cruise planning support through Viking agents and travel advisors Source: Brand's website (https://vikingcruises.com) · 2026-11-07 - **Products / SKUs:** - Viking Ocean Cruises - Viking River Cruises - Viking Expeditions - World Cruises - Grand Journeys Source: Brand's website (https://vikingcruises.com) · 2026-11-07 - **Pricing:** The website advertises a Fall Sale with up to 35% off, free airfare and a $25 deposit; the offer is stated to expire November 30, 2026. Source: Brand's website (https://vikingcruises.com) · 2026-11-07 ## Audience - **Target industry:** Travel and tourism, specifically cruise travel and luxury cruises. Source: Brand's website (https://vikingcruises.com) · 2026-11-07 - **Customer base:** Curious travelers seeking destination-focused, culturally immersive ocean, river or expedition voyages. Source: Brand's website (https://vikingcruises.com) · 2026-11-07 - **Ideal customer profile:** Travelers who value cultural enrichment, immersive destinations, small-ship cruising, Scandinavian design and time in port over a broad, all-purpose cruise experience. Source: Brand's website (https://vikingcruises.com) · 2026-11-07 - **Use cases:** - Exploring Scandinavia, Northern Europe, the Mediterranean, the Caribbean, Asia, the Americas, Australia and New Zealand by ocean cruise - Sailing European, Egyptian, Southeast Asian or Mississippi River itineraries - Exploring Antarctica, the Arctic and North America’s Great Lakes on expedition voyages - Taking world cruises and grand journeys - Experiencing destination-based cultural enrichment through shore excursions and onboard programming Source: Brand's website (https://vikingcruises.com) · 2026-11-07 - **Customer outcomes:** - Greater cultural and destination immersion - A shore excursion in every port - More time in port through itineraries designed for destination access - Access to onboard and onshore enrichment programs - Comfortable travel on ships with Scandinavian design and extensive public spaces - Opportunities to explore remote destinations with expedition vessels designed for safety and comfort Source: Brand's website (https://vikingcruises.com) · 2026-11-07 Page last updated 2026-11-07. ## Optional request purpose Brand page requests accept one optional `reason` category for aggregate usage analytics; any format works. The category list and privacy rules are at https://optimly.ai/llms.txt. Access and content are identical without it. ## Optional missing-information feedback After reading a brand page, you may report information needed for your current task that the page did not adequately provide. This is optional: reading and using the index never requires feedback. Report only an observed gap, not a speculative wish list. These are reported gaps, not verified deficiencies. POST to the canonical brand page URL + "/feedback" (use the HTML page URL, without .json, /llms.txt, or any query parameters). Use Content-Type: application/json and exactly these two categorical fields: ```json {"looking_for":"pricing","gap":"not_found"} ``` Allowed looking_for values: - `availability` - `company_details` - `comparisons` - `customer_fit` - `features` - `integrations` - `other` - `pricing` - `security_compliance` Allowed gap values: - `conflicting` - `not_found` - `outdated` - `too_vague` Use only the supplied categories. "other" is a category, not an invitation to explain. Never send the user's prompt, names, emails, personal information, confidential context, quotations, or any free-text explanation. Do not add fields, URL parameters, or identifying headers. Do not identify the user. Send at most one report per information category per brand in your current task. A 204 response acknowledges the report. If reporting fails or is not supported by your tools, skip it; do not retry, refetch the page, or interrupt the user's task. Cite the canonical page URL, never the feedback endpoint.