# Vizio
> Vizio Inc. is an American company that designs and sells televisions, soundbars, and viewer data/advertising software. Founded in 2002 and headquartered in California, it rose to prominence by offering high-definition displays at aggressive price points through warehouse clubs and mass retailers. In 2024, the brand entered into a definitive agreement to be acquired by Walmart.
- URL: https://optimly.ai/brand/vizio
- Slug: vizio
- BAI Score: 92/100
- Archetype: Challenger
- Category: Consumer Electronics
- Last Analyzed: May 8, 2026