{"name":"Vomar Voordeelmarkt","domain":"vomar.nl","url":"https://optimly.ai/brand/vomar-voordeelmarkt","is_claimed":false,"categories":["retail-ecommerce"],"headers":[{"header":"Overview","sections":[{"key":"short_description","label":"Tagline","shape":"text","content":"Vomar Voordeelmarkt is a grocery retailer focused on combining extremely low prices with good quality across everyday groceries.","source_type":"1p_website","source_label":"Brand's website","source_url":"https://vomar.nl","updated_at":"2026-11-06T17:37:44.033051+00:00"},{"key":"description","label":"Description","shape":"text","content":"Vomar offers food, drinks and non-food products across categories including fresh goods, frozen foods, pantry items, beverages, baby and children’s products, household goods, personal care, pet supplies, and cooking and tableware products.","source_type":"1p_website","source_label":"Brand's website","source_url":"https://vomar.nl","updated_at":"2026-11-06T17:37:44.033051+00:00"}]},{"header":"Identity","sections":[{"key":"mission","label":"Mission","shape":"text","content":"To help customers enjoy good food and drinks without worrying about the price by combining low prices with excellent quality.","source_type":"1p_website","source_label":"Brand's website","source_url":"https://vomar.nl","updated_at":"2026-11-06T17:37:44.033051+00:00"},{"key":"website","label":"Website","shape":"text","content":"https://vomar.nl","source_type":"1p_website","source_label":"Brand's website","source_url":"https://vomar.nl","updated_at":"2026-11-06T17:37:44.033051+00:00"},{"key":"voice_tone","label":"Voice & tone","shape":"text","content":"Direct, friendly, practical and value-focused, with an upbeat emphasis on savings, quality and convenience.","source_type":"1p_website","source_label":"Brand's website","source_url":"https://vomar.nl","updated_at":"2026-11-06T17:37:44.033051+00:00"}]},{"header":"Offerings","sections":[{"key":"problem_solved","label":"Problem solved","shape":"text","content":"Vomar helps shoppers buy their everyday groceries and household essentials at low prices while maintaining product quality and providing fast checkout service.","source_type":"1p_website","source_label":"Brand's website","source_url":"https://vomar.nl","updated_at":"2026-11-06T17:37:44.033051+00:00"},{"key":"core_capabilities","label":"Core capabilities","shape":"text","content":"Retailing everyday groceries and household essentials\nOffering extremely low prices and promotional deals\nProviding fresh products through its own bakers, butchers and buyers\nPrice matching when customers find a product cheaper elsewhere\nRefunding customers when a product does not meet their taste expectations\nProviding fast in-store checkout service","source_type":"1p_website","source_label":"Brand's website","source_url":"https://vomar.nl","updated_at":"2026-11-06T17:37:44.033051+00:00"},{"key":"products","label":"Products / SKUs","shape":"text","content":"Baby and children’s products, including baby and children’s food, baby care and diapers\nBeer, wine and spirits\nFrozen foods\nDrugstore and personal-care products\nSoft drinks, juices, coffee and tea\nPet products\nHousehold products\nCooking, tableware and non-food products","source_type":"1p_website","source_label":"Brand's website","source_url":"https://vomar.nl","updated_at":"2026-11-06T17:37:44.033051+00:00"},{"key":"pricing","label":"Pricing","shape":"text","content":"Vomar states that it offers extremely low prices every day and top promotions. If customers find a product cheaper elsewhere, Vomar says it will adjust the price.","source_type":"1p_website","source_label":"Brand's website","source_url":"https://vomar.nl","updated_at":"2026-11-06T17:37:44.033051+00:00"}]},{"header":"Audience","sections":[{"key":"target_industry","label":"Target industry","shape":"text","content":"Grocery and supermarket retail","source_type":"1p_website","source_label":"Brand's website","source_url":"https://vomar.nl","updated_at":"2026-11-06T17:37:44.033051+00:00"},{"key":"customer_base","label":"Customer base","shape":"text","content":"Consumers shopping for everyday groceries, drinks and household essentials.","source_type":"1p_website","source_label":"Brand's website","source_url":"https://vomar.nl","updated_at":"2026-11-06T17:37:44.033051+00:00"},{"key":"icp","label":"Ideal customer profile","shape":"text","content":"Price-conscious grocery shoppers seeking low prices, good-quality products and a quick, convenient shopping experience.","source_type":"1p_website","source_label":"Brand's website","source_url":"https://vomar.nl","updated_at":"2026-11-06T17:37:44.033051+00:00"},{"key":"use_cases","label":"Use cases","shape":"text","content":"Buying everyday groceries and drinks\nShopping for fresh, frozen and pantry foods\nBuying baby and children’s products\nBuying beer, wine and spirits\nBuying household, personal-care and pet products\nShopping for cooking, tableware and other non-food items\nSaving time through fast checkout service\nUsing promotions, vouchers and weekly offers","source_type":"1p_website","source_label":"Brand's website","source_url":"https://vomar.nl","updated_at":"2026-11-06T17:37:44.033051+00:00"},{"key":"customer_outcomes","label":"Customer outcomes","shape":"text","content":"Lower grocery spending through low everyday prices and promotions\nAccess to good-quality products at low prices\nFaster checkout and reduced time spent waiting in line\nPrice adjustment when a product is found cheaper elsewhere\nA refund when a product does not meet the customer’s taste expectations","source_type":"1p_website","source_label":"Brand's website","source_url":"https://vomar.nl","updated_at":"2026-11-06T17:37:44.033051+00:00"}]}],"last_refreshed_at":"2026-11-06T17:37:44.042655+00:00","last_changed_at":"2026-11-06T17:37:44.051784+00:00","claim_url":"https://app.optimly.ai/sign-up?claim=1e245d7d-c863-4d8a-8946-85456a9bf8e3"}