{"name":"Wako","domain":"wako.co.jp","url":"https://optimly.ai/brand/wako","is_claimed":false,"categories":["retail-ecommerce"],"headers":[{"header":"Overview","sections":[{"key":"short_description","label":"Tagline","shape":"text","content":"Wako is a Ginza-based luxury retailer and online boutique offering jewelry, watches, fashion, leather goods, lifestyle products, gifts, food and bridal rings.","source_type":"1p_website","source_label":"Brand's website","source_url":"https://wako.co.jp","updated_at":"2026-11-08T02:25:09.776193+00:00"},{"key":"description","label":"Description","shape":"text","content":"Wako operates a main store and official online boutique, with product categories spanning bags and leather goods, fashion, jewelry, watches, lifestyle and interiors, gifts and food. The brand also offers bridal rings, watch and product repair services, events, exhibitions, arts and culture programming, and window displays in Ginza.","source_type":"1p_website","source_label":"Brand's website","source_url":"https://wako.co.jp","updated_at":"2026-11-08T02:25:09.776193+00:00"}]},{"header":"Identity","sections":[{"key":"mission","label":"Mission","shape":"text","content":"To convey refinement and quality, provide thoughtful hospitality, and offer products and gifts suitable for marking important moments.","source_type":"1p_website","source_label":"Brand's website","source_url":"https://wako.co.jp","updated_at":"2026-11-08T02:25:09.776193+00:00"},{"key":"website","label":"Website","shape":"text","content":"https://wako.co.jp","source_type":"1p_website","source_label":"Brand's website","source_url":"https://wako.co.jp","updated_at":"2026-11-08T02:25:09.776193+00:00"},{"key":"voice_tone","label":"Voice & tone","shape":"text","content":"Refined, welcoming, sophisticated and celebratory.","source_type":"1p_website","source_label":"Brand's website","source_url":"https://wako.co.jp","updated_at":"2026-11-08T02:25:09.776193+00:00"},{"key":"founded","label":"Founded","shape":"text","content":"1881","source_type":"1p_website","source_label":"Brand's website","source_url":"https://wako.co.jp","updated_at":"2026-11-08T02:25:09.776193+00:00"},{"key":"headquarters","label":"Headquarters","shape":"text","content":"Ginza, Chuo-ku, Tokyo, Japan","source_type":"1p_website","source_label":"Brand's website","source_url":"https://wako.co.jp","updated_at":"2026-11-08T02:25:09.776193+00:00"}]},{"header":"Offerings","sections":[{"key":"problem_solved","label":"Problem solved","shape":"text","content":"Helps customers select and purchase luxury goods, gifts, bridal rings and lifestyle products, both online and at its Ginza store.","source_type":"1p_website","source_label":"Brand's website","source_url":"https://wako.co.jp","updated_at":"2026-11-08T02:25:09.776193+00:00"},{"key":"core_capabilities","label":"Core capabilities","shape":"text","content":"Luxury retail\nOnline shopping\nBridal ring selection and custom ordering\nWatch and product repair services\nGift sales and delivery\nEvents and exhibitions\nArts and culture programming\nCustomer membership, points and coupons","source_type":"1p_website","source_label":"Brand's website","source_url":"https://wako.co.jp","updated_at":"2026-11-08T02:25:09.776193+00:00"},{"key":"products","label":"Products / SKUs","shape":"text","content":"Bags and leather goods\nFashion\nJewelry\nWatches\nLifestyle and interiors\nGifts\nFood\nEngagement rings","source_type":"1p_website","source_label":"Brand's website","source_url":"https://wako.co.jp","updated_at":"2026-11-08T02:25:09.776193+00:00"},{"key":"pricing","label":"Pricing","shape":"text","content":"Product pricing varies by item. Online shipping is free for orders of 20,000 yen or more before tax per delivery destination; otherwise shipping fees vary by destination.","source_type":"1p_website","source_label":"Brand's website","source_url":"https://wako.co.jp","updated_at":"2026-11-08T02:25:09.776193+00:00"}]},{"header":"Audience","sections":[{"key":"target_industry","label":"Target industry","shape":"text","content":"Luxury retail, fashion, jewelry, watches, gifts and bridal.","source_type":"1p_website","source_label":"Brand's website","source_url":"https://wako.co.jp","updated_at":"2026-11-08T02:25:09.776193+00:00"},{"key":"customer_base","label":"Customer base","shape":"text","content":"Individual consumers shopping for luxury goods, gifts, food, watches, jewelry and bridal rings, including couples selecting engagement or wedding rings.","source_type":"1p_website","source_label":"Brand's website","source_url":"https://wako.co.jp","updated_at":"2026-11-08T02:25:09.776193+00:00"},{"key":"icp","label":"Ideal customer profile","shape":"text","content":"Consumers seeking refined luxury products and gifts, and couples looking for engagement, wedding, customized wedding or eternity rings in Ginza or through online shopping.","source_type":"1p_website","source_label":"Brand's website","source_url":"https://wako.co.jp","updated_at":"2026-11-08T02:25:09.776193+00:00"},{"key":"use_cases","label":"Use cases","shape":"text","content":"Shopping for luxury fashion, jewelry, watches, leather goods and lifestyle products\nBuying gifts and gourmet food\nSelecting engagement or wedding rings\nOrdering customized wedding rings\nPurchasing bridal rings as a pair\nUsing watch and product repair services\nAttending events and exhibitions in Ginza\nShopping online with member points, coupons and delivery options","source_type":"1p_website","source_label":"Brand's website","source_url":"https://wako.co.jp","updated_at":"2026-11-08T02:25:09.776193+00:00"},{"key":"customer_outcomes","label":"Customer outcomes","shape":"text","content":"Access to a broad selection of luxury goods and gifts\nAbility to shop online or at Wako's Ginza main store\nA customized wedding ring matched to individual preferences\nBridal customers can receive commemorative photography and other purchase benefits\nAccess to repair support for watches and other products\nAbility to earn and redeem WAKO Membership Program points","source_type":"1p_website","source_label":"Brand's website","source_url":"https://wako.co.jp","updated_at":"2026-11-08T02:25:09.776193+00:00"}]}],"last_refreshed_at":"2026-11-08T02:25:09.784012+00:00","last_changed_at":"2026-11-08T02:25:09.791299+00:00","claim_url":"https://app.optimly.ai/sign-up?claim=f79112be-b2c8-4560-ae9d-3690e2f5bf45"}