{"name":"Walmart México y Centroamérica","domain":"walmex.mx","url":"https://optimly.ai/brand/walmart-méxico-y-centroamérica","is_claimed":false,"categories":["retail-ecommerce"],"headers":[{"header":"Overview","sections":[{"key":"short_description","label":"Tagline","shape":"text","content":"Empresa del sector comercio que opera en México y Centroamérica mediante negocios de retail omnicanal.","source_type":"1p_website","source_label":"Brand's website","source_url":"https://walmex.mx","updated_at":"2026-11-07T19:04:34.056382+00:00"},{"key":"description","label":"Description","shape":"text","content":"Walmart de México y Centroamérica opera en Costa Rica, El Salvador, Guatemala, Honduras, México y Nicaragua. Cuenta con cuatro formatos de negocio: bodegas, hipermercados, supermercados, tiendas de descuento y clubes de precio.","source_type":"1p_website","source_label":"Brand's website","source_url":"https://walmex.mx","updated_at":"2026-11-07T19:04:34.056382+00:00"}]},{"header":"Identity","sections":[{"key":"mission","label":"Mission","shape":"text","content":"Somos una empresa liderada por personas, empoderada por la tecnología, omnicanal, dedicada a ayudar a la gente a ahorrar dinero y vivir mejor.","source_type":"1p_website","source_label":"Brand's website","source_url":"https://walmex.mx","updated_at":"2026-11-07T19:04:34.056382+00:00"},{"key":"website","label":"Website","shape":"text","content":"https://walmex.mx","source_type":"1p_website","source_label":"Brand's website","source_url":"https://walmex.mx","updated_at":"2026-11-07T19:04:34.056382+00:00"},{"key":"voice_tone","label":"Voice & tone","shape":"text","content":"Corporativo, informativo y orientado al cliente.","source_type":"1p_website","source_label":"Brand's website","source_url":"https://walmex.mx","updated_at":"2026-11-07T19:04:34.056382+00:00"}]},{"header":"Offerings","sections":[{"key":"problem_solved","label":"Problem solved","shape":"text","content":"Ayuda a las personas a ahorrar dinero y vivir mejor mediante una propuesta de retail omnicanal, precios bajos y surtido para distintas necesidades de compra.","source_type":"1p_website","source_label":"Brand's website","source_url":"https://walmex.mx","updated_at":"2026-11-07T19:04:34.056382+00:00"},{"key":"core_capabilities","label":"Core capabilities","shape":"text","content":"Operación de negocios de retail en seis países\nOperación omnicanal\nGestión de bodegas, hipermercados, supermercados, tiendas de descuento y clubes de precio\nDistribución mediante 33 centros de distribución\nUso de tecnología para apoyar la operación y la experiencia de compra\nAnálisis de clientes y mercados para adaptar el surtido y la propuesta comercial","source_type":"1p_website","source_label":"Brand's website","source_url":"https://walmex.mx","updated_at":"2026-11-07T19:04:34.056382+00:00"},{"key":"products","label":"Products / SKUs","shape":"text","content":"Bodegas\nHipermercados\nSupermercados\nTiendas de descuento\nClubes de precio","source_type":"1p_website","source_label":"Brand's website","source_url":"https://walmex.mx","updated_at":"2026-11-07T19:04:34.056382+00:00"},{"key":"pricing","label":"Pricing","shape":"text","content":"Precios bajos y programas de precios bajos todos los días.","source_type":"1p_website","source_label":"Brand's website","source_url":"https://walmex.mx","updated_at":"2026-11-07T19:04:34.056382+00:00"}]},{"header":"Audience","sections":[{"key":"target_industry","label":"Target industry","shape":"text","content":"Comercio minorista y distribución","source_type":"1p_website","source_label":"Brand's website","source_url":"https://walmex.mx","updated_at":"2026-11-07T19:04:34.056382+00:00"},{"key":"customer_base","label":"Customer base","shape":"text","content":"Personas y hogares que realizan compras de productos de consumo; también miembros de clubes de precio y clientes de negocios.","source_type":"1p_website","source_label":"Brand's website","source_url":"https://walmex.mx","updated_at":"2026-11-07T19:04:34.056382+00:00"},{"key":"use_cases","label":"Use cases","shape":"text","content":"Compras en tiendas físicas\nCompras mediante una experiencia omnicanal\nAbastecimiento de productos de consumo, alimentos, artículos para el hogar, ropa y mercancía general\nCompras al mayoreo mediante clubes de precio","source_type":"1p_website","source_label":"Brand's website","source_url":"https://walmex.mx","updated_at":"2026-11-07T19:04:34.056382+00:00"},{"key":"customer_outcomes","label":"Customer outcomes","shape":"text","content":"Ahorrar dinero y vivir mejor\nAcceder a precios bajos\nEncontrar productos adaptados a sus necesidades y preferencias\nObtener una experiencia de compra diferenciada","source_type":"1p_website","source_label":"Brand's website","source_url":"https://walmex.mx","updated_at":"2026-11-07T19:04:34.056382+00:00"}]}],"last_refreshed_at":"2026-11-07T19:04:34.063920+00:00","last_changed_at":"2026-11-07T19:04:34.071376+00:00","claim_url":"https://app.optimly.ai/sign-up?claim=0cc6d2b3-e31d-4c7d-ae3d-17f19e22babd"}