{"name":"West Australian Opera","domain":"asn.au","url":"https://optimly.ai/brand/west-australian-opera","is_claimed":false,"categories":["media-entertainment"],"headers":[{"header":"Overview","sections":[{"key":"short_description","label":"Tagline","shape":"text","content":"Western Australia's State Opera Company.","source_type":"1p_website","source_label":"Brand's website","source_url":"https://waopera.asn.au","updated_at":"2026-11-07T07:05:46.262696+00:00"},{"key":"description","label":"Description","shape":"text","content":"West Australian Opera presents opera productions, concerts and regional events across Western Australia, and provides opera-related articles, podcasts, videos and guides for audiences of all ages and backgrounds.","source_type":"1p_website","source_label":"Brand's website","source_url":"https://waopera.asn.au","updated_at":"2026-11-07T07:05:46.262696+00:00"}]},{"header":"Identity","sections":[{"key":"mission","label":"Mission","shape":"text","content":"To share opera with people of all ages and from all walks of life, creating moments that move people, inspire reflection and enrich the cultural life of Western Australia.","source_type":"1p_website","source_label":"Brand's website","source_url":"https://waopera.asn.au","updated_at":"2026-11-07T07:05:46.262696+00:00"},{"key":"leadership","label":"Founders & leadership","shape":"text","content":"Carolyn Chard, Executive Director.","source_type":"1p_website","source_label":"Brand's website","source_url":"https://waopera.asn.au","updated_at":"2026-11-07T07:05:46.262696+00:00"},{"key":"website","label":"Website","shape":"text","content":"https://waopera.asn.au","source_type":"1p_website","source_label":"Brand's website","source_url":"https://waopera.asn.au","updated_at":"2026-11-07T07:05:46.262696+00:00"},{"key":"voice_tone","label":"Voice & tone","shape":"text","content":"Welcoming, accessible, celebratory and educational.","source_type":"1p_website","source_label":"Brand's website","source_url":"https://waopera.asn.au","updated_at":"2026-11-07T07:05:46.262696+00:00"}]},{"header":"Offerings","sections":[{"key":"problem_solved","label":"Problem solved","shape":"text","content":"Makes opera more accessible and understandable by offering performances, introductory guidance and opera content that helps audiences overcome outdated myths and stereotypes about the art form.","source_type":"1p_website","source_label":"Brand's website","source_url":"https://waopera.asn.au","updated_at":"2026-11-07T07:05:46.262696+00:00"},{"key":"core_capabilities","label":"Core capabilities","shape":"text","content":"Staging opera productions\nPresenting opera in concert\nProducing regional performances and events across Western Australia\nPublishing opera news and editorial content\nProducing opera podcasts and video content\nProviding introductory opera guides and FAQs","source_type":"1p_website","source_label":"Brand's website","source_url":"https://waopera.asn.au","updated_at":"2026-11-07T07:05:46.262696+00:00"},{"key":"products","label":"Products / SKUs","shape":"text","content":"Opera productions including Don Giovanni, Carmen and Turandot\nOpera in concert, including Maria Stuarda in Concert\nRegional events including Opera in Manjimup and Opera in York\nRead & Stream opera content\nHow to Opera! audience guide","source_type":"1p_website","source_label":"Brand's website","source_url":"https://waopera.asn.au","updated_at":"2026-11-07T07:05:46.262696+00:00"},{"key":"pricing","label":"Pricing","shape":"text","content":"Ticket prices vary by event. Opera in Manjimup is advertised as free, with registration required.","source_type":"1p_website","source_label":"Brand's website","source_url":"https://waopera.asn.au","updated_at":"2026-11-07T07:05:46.262696+00:00"}]},{"header":"Audience","sections":[{"key":"target_industry","label":"Target industry","shape":"text","content":"Performing arts and opera.","source_type":"1p_website","source_label":"Brand's website","source_url":"https://waopera.asn.au","updated_at":"2026-11-07T07:05:46.262696+00:00"},{"key":"customer_base","label":"Customer base","shape":"text","content":"Opera audiences, prospective first-time attendees, and people across Western Australia interested in opera and cultural performances.","source_type":"1p_website","source_label":"Brand's website","source_url":"https://waopera.asn.au","updated_at":"2026-11-07T07:05:46.262696+00:00"},{"key":"icp","label":"Ideal customer profile","shape":"text","content":"People of all ages and from all walks of life who want to attend opera performances or engage with opera content in Western Australia.","source_type":"1p_website","source_label":"Brand's website","source_url":"https://waopera.asn.au","updated_at":"2026-11-07T07:05:46.262696+00:00"},{"key":"use_cases","label":"Use cases","shape":"text","content":"Attending a main-stage opera production\nExperiencing opera at a regional or outdoor event\nAttending an opera concert\nLearning how opera works before attending for the first time\nReading, watching or listening to opera-related content","source_type":"1p_website","source_label":"Brand's website","source_url":"https://waopera.asn.au","updated_at":"2026-11-07T07:05:46.262696+00:00"},{"key":"customer_outcomes","label":"Customer outcomes","shape":"text","content":"Experiencing live opera and exceptional vocal performances\nGaining a clearer understanding of opera\nDiscovering opera content through articles, podcasts and video\nEnjoying cultural events in metropolitan and regional Western Australia\nBeing moved, inspired and enriched through opera","source_type":"1p_website","source_label":"Brand's website","source_url":"https://waopera.asn.au","updated_at":"2026-11-07T07:05:46.262696+00:00"}]}],"last_refreshed_at":"2026-11-07T07:05:46.284378+00:00","last_changed_at":"2026-11-07T07:05:46.295952+00:00","claim_url":"https://app.optimly.ai/sign-up?claim=516ad5ae-0594-4be3-a3bf-4f5cc7180aac"}