{"name":"Whizkids","domain":"wizkids.com","url":"https://optimly.ai/brand/whizkids","is_claimed":false,"categories":[],"headers":[{"header":"Overview","sections":[{"key":"short_description","label":"Tagline","shape":"text","content":"Proprietary game platforms (e.g., Dice Building Game, FlightPath™ maneuver system), use of popular licensed intellectual properties, strong focus on collectible miniature and dice games with a community play network.","source_type":"1p_website","source_label":"Brand's website","source_url":"https://wizkids.com","updated_at":"2026-10-04T00:03:43.622000+00:00"},{"key":"description","label":"Description","shape":"text","content":"WizKids is a game developer known for collectible miniatures games like HeroClix, Attack Wing, and Dice Masters, as well as board games and collectible wooden tokens. They utilize licensed intellectual properties such as Star Trek, Dungeons & Dragons, and Marvel.","source_type":"1p_website","source_label":"Brand's website","source_url":"https://wizkids.com","updated_at":"2026-10-04T00:03:43.622000+00:00"}]},{"header":"Offerings","sections":[{"key":"core_capabilities","label":"Core capabilities","shape":"text","content":"HeroClix (collectible miniatures game)\nAttack Wing (tactical combat miniatures game)\nDice Masters (dice building game)\nGamelings (collectable wooden tokens)\nDungeons & Dragons board games and paint kits.","source_type":"1p_website","source_label":"Brand's website","source_url":"https://wizkids.com","updated_at":"2026-10-04T00:03:43.622000+00:00"},{"key":"pricing","label":"Pricing","shape":"text","content":"One-time purchase of game sets, booster packs, figures, and accessories.","source_type":"1p_website","source_label":"Brand's website","source_url":"https://wizkids.com","updated_at":"2026-10-04T00:03:43.622000+00:00"}]},{"header":"Audience","sections":[{"key":"target_industry","label":"Target industry","shape":"text","content":"Tabletop gamers, collectors, fans of licensed intellectual properties (Star Trek, D&D, Marvel), enthusiasts of collectible miniatures and dice games.","source_type":"1p_website","source_label":"Brand's website","source_url":"https://wizkids.com","updated_at":"2026-10-04T00:03:43.622000+00:00"}]}],"last_refreshed_at":"2026-10-04T00:03:43.622000+00:00","claim_url":"https://app.optimly.ai/sign-up?claim=whizkids"}