{
  "slug": "wufoo",
  "name": "Wufoo",
  "description": "Wufoo is an online form builder that enables users to create powerful, customizable forms to collect data, files, and process online payments without requiring coding. It features an award-winning interface, easy customization, and reporting capabilities.",
  "url": "https://optimly.ai/brand/wufoo",
  "websiteUrl": "https://wufoo.com/",
  "logoUrl": "https://logo.clearbit.com/wufoo.com",
  "baiScore": 57.5,
  "bai_tier_status": "active",
  "bai_score_status": "active",
  "archetype": null,
  "archetype_status": "active",
  "category": "Online Form Builders",
  "categorySlug": null,
  "keyFacts": [],
  "aiReadiness": [],
  "competitors": [],
  "competitorsProse": null,
  "inboundCompetitors": [],
  "aiAlternatives": [],
  "parentBrand": null,
  "subBrands": [],
  "updatedAt": "2026-08-31T09:44:41.897Z",
  "verifiedVitals": {
    "website": "https://wufoo.com",
    "category": "Online Form Builder",
    "what_it_does": "Wufoo allows users to build and customize online forms to collect data, files, and payments without writing code. It provides an interface with features like galleries, templates, and reporting, and integrates with payment partners such as PayPal, Stripe, and Authorize.Net.",
    "primary_audience": "A broad audience including businesses, individuals, and non-profit organizations, trusted by over 3 million users and popular brands.",
    "core_product": "Online form builder platform",
    "pricing_model": {
      "kind": "freemium",
      "detail": "Offers a free account to build up to 5 forms."
    },
    "parent_ownership": "SurveyMonkey"
  },
  "intentTags": null,
  "businessProfileClaims": [],
  "timestamp": 1789857338524
}