# Xfactor > Publicly sourced profile assembled by Optimly, in the Optimly AI Brand Index. Last refreshed 2026-10-04. - **Business Profile:** https://optimly.ai/brand/xfactor - **Dataset:** https://optimly.ai/brand/xfactor.json - **Markdown:** https://optimly.ai/brand/xfactor/llms.txt - **Official website:** https://xfactor.io - **Slug:** xfactor - **Categories:** marketing-technology, ai-machine-learning, data-analytics-business-intelligence, sales-crm ## Overview - **Tagline:** Xfactor is positioned as the first Decision Intelligence platform specifically for GTM and revenue leaders, bringing advanced simulation capabilities previously reserved for aerospace, defense, and financial markets. It operates above existing GTM stacks without disruption, making relationships across systems visible and showing downstream impact before decisions are made, replacing guesswork with informed decisions. Source: Brand's website (https://xfactor.io) · 2026-10-04 - **Description:** Xfactor is the first Decision Intelligence platform for GTM and revenue leaders. It connects signals across the GTM stack and uses a causal engine to show what’s driving numbers, enabling teams to test decisions before acting on them and understand cause and effect. Source: Brand's website (https://xfactor.io) · 2026-10-04 ## Offerings - **Core capabilities:** - A Decision Intelligence platform powered by a causal engine that connects GTM stack signals to allow revenue leaders to simulate and test business decisions - visualize cause and effect - and understand downstream impact in real time. Source: Brand's website (https://xfactor.io) · 2026-10-04 - **Pricing:** Not explicitly mentioned. Source: Brand's website (https://xfactor.io) · 2026-10-04 ## Audience - **Target industry:** Revenue Executives (CRO, CEO, CFO, Head of Sales) and Revenue Operators (Head of RevOps, VP Sales Ops, BI/Analytics Lead). Source: Brand's website (https://xfactor.io) · 2026-10-04 Page last updated 2026-10-04.