{
  "slug": "xianyu-alibaba",
  "name": "xianyu-alibaba",
  "description": "Founded in 2014, Xianyu is China's largest consumer-to-consumer (C2C) community and marketplace for second-hand goods. It has expanded beyond just trading idle goods to empower users to share skills, interests, and experiences, offering services like product recycling, authentication, a user rating system, and a community forum ('Seafood Market'). Xianyu also quantifies carbon reduction for every transaction, embracing a sustainable lifestyle for young consumers.",
  "url": "https://optimly.ai/brand/xianyu-alibaba",
  "websiteUrl": "https://alibabagroup.com/",
  "logoUrl": "https://logo.clearbit.com/alibabagroup.com",
  "baiScore": 51,
  "bai_tier_status": "active",
  "bai_score_status": "active",
  "archetype": null,
  "archetype_status": "active",
  "category": "Online Resale Marketplaces",
  "categorySlug": null,
  "keyFacts": [],
  "aiReadiness": [],
  "competitors": [],
  "competitorsProse": null,
  "inboundCompetitors": [],
  "aiAlternatives": [],
  "parentBrand": null,
  "subBrands": [],
  "updatedAt": "2026-08-30T15:27:44.271Z",
  "verifiedVitals": {
    "website": "https://alibabagroup.com",
    "category": "C2C Marketplace, Community Platform",
    "what_it_does": "Operates China's largest consumer-to-consumer (C2C) community and marketplace for second-hand goods, enabling transactions of idle goods and other long-tail products. It empowers users to share skills, interests, and experiences, and offers services such as product recycling, authentication, a user rating system, and a community forum called \"Seafood Market.\" Xianyu also quantifies carbon reduction for every transaction.",
    "primary_audience": "Consumers, particularly young people.",
    "core_product": "A C2C marketplace and community platform for second-hand goods and services.",
    "parent_ownership": "Alibaba Group"
  },
  "intentTags": {
    "problemIntents": [
      "Selling idle goods",
      "Buying affordable second-hand items",
      "Ensuring authenticity of used products",
      "Reducing environmental impact of consumption",
      "Finding communities for shared interests"
    ],
    "solutionIntents": [
      "C2C second-hand marketplace",
      "Product authentication service",
      "Goods recycling platform",
      "Community forum for lifestyle and skills",
      "Carbon footprint reduction tracking for transactions"
    ],
    "evaluationIntents": [
      "Xianyu reviews",
      "Best C2C platform China",
      "Xianyu vs other second-hand apps",
      "Xianyu authentication process",
      "Environmental impact of Xianyu"
    ]
  },
  "businessProfileClaims": [],
  "timestamp": 1788279941676
}