{"name":"Xinhua Bookstore","domain":"xhsd.com","url":"https://optimly.ai/brand/xinhua-bookstore","is_claimed":false,"categories":["retail-ecommerce"],"headers":[{"header":"Overview","sections":[{"key":"short_description","label":"Tagline","shape":"text","content":"新华书店线上商城，提供图书、电子书、教育读物及生活相关商品的在线购买与数字阅读服务。","source_type":"1p_website","source_label":"Brand's website","source_url":"https://xhsd.com","updated_at":"2026-11-06T22:33:35.905401+00:00"},{"key":"description","label":"Description","shape":"text","content":"新华书店网站提供图书、电子书、少儿读物、教育考试资料、文学艺术、人文社科、科学技术、外文原版、学习用品、生活用品、食品茶饮和礼品等商品，并提供在线购物、数字阅读、直播及定制产品等服务。","source_type":"1p_website","source_label":"Brand's website","source_url":"https://xhsd.com","updated_at":"2026-11-06T22:33:35.905401+00:00"}]},{"header":"Identity","sections":[{"key":"website","label":"Website","shape":"text","content":"https://xhsd.com","source_type":"1p_website","source_label":"Brand's website","source_url":"https://xhsd.com","updated_at":"2026-11-06T22:33:35.905401+00:00"},{"key":"voice_tone","label":"Voice & tone","shape":"text","content":"功能性、信息型的中文电商与阅读服务语气。","source_type":"1p_website","source_label":"Brand's website","source_url":"https://xhsd.com","updated_at":"2026-11-06T22:33:35.905401+00:00"},{"key":"headquarters","label":"Headquarters","shape":"text","content":"北京市西城区北礼士路135号39号楼1至2层（网站注册地址）","source_type":"1p_website","source_label":"Brand's website","source_url":"https://xhsd.com","updated_at":"2026-11-06T22:33:35.905401+00:00"}]},{"header":"Offerings","sections":[{"key":"problem_solved","label":"Problem solved","shape":"text","content":"帮助消费者在线查找、购买和阅读图书及电子书，并购买教育、学习、生活和食品等相关商品。","source_type":"1p_website","source_label":"Brand's website","source_url":"https://xhsd.com","updated_at":"2026-11-06T22:33:35.905401+00:00"},{"key":"core_capabilities","label":"Core capabilities","shape":"text","content":"图书与多品类商品在线销售\n电子书与数字阅读服务\n图书分类、搜索与商品浏览\n在线购物车、支付、配送及售后服务\n定制产品服务\n直播与专题内容运营","source_type":"1p_website","source_label":"Brand's website","source_url":"https://xhsd.com","updated_at":"2026-11-06T22:33:35.905401+00:00"},{"key":"products","label":"Products / SKUs","shape":"text","content":"文学艺术类图书\n人文社科类图书\n少儿读物\n教育考试资料与教材\n经济金融类图书\n生活休闲类图书\n科学技术类图书\n电子书","source_type":"1p_website","source_label":"Brand's website","source_url":"https://xhsd.com","updated_at":"2026-11-06T22:33:35.905401+00:00"},{"key":"pricing","label":"Pricing","shape":"text","content":"网站展示单品价格，并提供促销价、原价及优惠券支付等购买信息；未披露统一订阅或会员定价模式。","source_type":"1p_website","source_label":"Brand's website","source_url":"https://xhsd.com","updated_at":"2026-11-06T22:33:35.905401+00:00"}]},{"header":"Audience","sections":[{"key":"target_industry","label":"Target industry","shape":"text","content":"图书零售、出版发行与综合电子商务","source_type":"1p_website","source_label":"Brand's website","source_url":"https://xhsd.com","updated_at":"2026-11-06T22:33:35.905401+00:00"},{"key":"customer_base","label":"Customer base","shape":"text","content":"面向在线购书者及图书、教育资料、学习用品、生活用品和食品茶饮消费者。","source_type":"1p_website","source_label":"Brand's website","source_url":"https://xhsd.com","updated_at":"2026-11-06T22:33:35.905401+00:00"},{"key":"icp","label":"Ideal customer profile","shape":"text","content":"需要购买图书、电子书、少儿读物、教育考试资料及相关生活商品的个人消费者，包括学生、家长和阅读者。","source_type":"1p_website","source_label":"Brand's website","source_url":"https://xhsd.com","updated_at":"2026-11-06T22:33:35.905401+00:00"},{"key":"use_cases","label":"Use cases","shape":"text","content":"在线购买文学、艺术、人文社科及科技图书\n购买少儿读物和儿童启蒙读物\n购买中小学及大学教材、教辅和考试资料\n在线阅读电子书\n购买文具、学习用品和阅读器\n购买家居用品、食品、茶饮及礼品\n通过定制服务购买定制产品","source_type":"1p_website","source_label":"Brand's website","source_url":"https://xhsd.com","updated_at":"2026-11-06T22:33:35.905401+00:00"},{"key":"customer_outcomes","label":"Customer outcomes","shape":"text","content":"在线获取图书、电子书和教育资料\n满足儿童阅读与启蒙需求\n支持学习、考试和教学参考\n获得生活用品、食品茶饮及礼品的在线购买渠道\n享受线上支付、配送、退换货和售后服务","source_type":"1p_website","source_label":"Brand's website","source_url":"https://xhsd.com","updated_at":"2026-11-06T22:33:35.905401+00:00"}]}],"last_refreshed_at":"2026-11-06T22:33:35.915061+00:00","last_changed_at":"2026-11-06T22:33:35.921780+00:00","claim_url":"https://app.optimly.ai/sign-up?claim=88f8313a-3c99-45af-85b4-4995480ab317"}