# Yamashin Kanko > Publicly sourced profile assembled by Optimly, in the Brand Index. Last refreshed 2026-11-08. - **Brand record:** https://optimly.ai/brand/yamashin-kanko - **Dataset:** https://optimly.ai/brand/yamashin-kanko.json - **Markdown:** https://optimly.ai/brand/yamashin-kanko/llms.txt - **Official website:** https://travel-ysk.co.jp - **Slug:** yamashin-kanko - **Categories:** travel-hospitality ## Overview - **Tagline:** Yamashin Kanko is a Japan-based travel agency offering domestic and international travel planning, packaged tours, transportation and accommodation arrangements, travel insurance, and related services. Source: Brand's website (https://travel-ysk.co.jp) · 2026-11-08 - **Description:** Yamashin Kanko provides domestic and international travel consultations and arrangements for individuals, groups, general organizations, and honeymooners. Its services include packaged tours, hotels, air tickets, ships, rail, private railways, buses, travel insurance, airport ground handling, and WHILL mobility-device consultations. Source: Brand's website (https://travel-ysk.co.jp) · 2026-11-08 ## Identity - **Mission:** To contribute to the regional economy and conduct business with trust and sincerity while helping customers enjoy satisfying travel experiences. Source: Brand's website (https://travel-ysk.co.jp) · 2026-11-08 - **Founders & leadership:** Representative Director and President: Akihiro Matsumoto. Representative Director and Chairman: Shuji Sato. Other listed officers include Shin-ya Kanemizu, Masayoshi Itagaki, Manami Sato, Tadahiro Shoji, Akira Aotsuka, Keisuke Suzuki, and Yuji? Source: Brand's website (https://travel-ysk.co.jp) · 2026-11-08 - **Website:** https://travel-ysk.co.jp Source: Brand's website (https://travel-ysk.co.jp) · 2026-11-08 - **Voice & tone:** Customer-focused, trustworthy, courteous, informative, and service-oriented. Source: Brand's website (https://travel-ysk.co.jp) · 2026-11-08 - **Founded:** November 15, 1961 (Showa 36). Source: Brand's website (https://travel-ysk.co.jp) · 2026-11-08 - **Headquarters:** Yamagata City, Yamagata Prefecture, Japan; Yamagata Media Tower, 2-5-12, address postal code 990-0047. Source: Brand's website (https://travel-ysk.co.jp) · 2026-11-08 - **Parent ownership:** Part of the Yamashin Group. The company states that its founding was centered on investment from the Yamashin Group, whose parent organizations include Yamagata Shimbun and Yamagata Broadcasting. Source: Brand's website (https://travel-ysk.co.jp) · 2026-11-08 ## Offerings - **Problem solved:** Helps customers plan and arrange domestic and international travel, including transportation, accommodation, packaged tours, travel insurance, and accessible mobility options. Source: Brand's website (https://travel-ysk.co.jp) · 2026-11-08 - **Core capabilities:** - Domestic and international travel consultation and arrangement - Individual, group, general-organization, and honeymoon travel planning - Domestic and international packaged-tour consultation - Hotel, air-ticket, ship, JR, private-railway, and bus arrangements - Domestic and international travel-insurance consultation and sales - Airport ground staff and ground-handling services at Yamagata Airport - WHILL mobility-device consultation and sales - Inbound travel business Source: Brand's website (https://travel-ysk.co.jp) · 2026-11-08 - **Products / SKUs:** - Domestic tours - International tours - Domestic and international packaged travel - Hotels and accommodation arrangements - Air tickets and other transportation arrangements - Travel insurance - WHILL mobility devices - Inbound travel services Source: Brand's website (https://travel-ysk.co.jp) · 2026-11-08 - **Pricing:** Tour prices vary by itinerary. The listed tours include domestic packages from ¥169,000 and international packages from ¥175,000, with listed domestic offerings up to ¥360,000. Source: Brand's website (https://travel-ysk.co.jp) · 2026-11-08 ## Audience - **Target industry:** Travel and tourism, travel insurance, aviation support, and inbound tourism. Source: Brand's website (https://travel-ysk.co.jp) · 2026-11-08 - **Customer base:** Individuals, groups, general organizations, honeymooners, domestic and international travelers, and customers seeking travel insurance or mobility support. Source: Brand's website (https://travel-ysk.co.jp) · 2026-11-08 - **Ideal customer profile:** Customers in Japan seeking professionally arranged domestic or international leisure travel, including individuals, groups, organizations, honeymooners, and travelers departing from or using Yamagata Airport. Source: Brand's website (https://travel-ysk.co.jp) · 2026-11-08 - **Use cases:** - Planning domestic leisure tours - Planning international leisure tours - Arranging group or organizational travel - Arranging honeymoon travel - Booking hotels, flights, ships, trains, private railways, and buses - Consulting on domestic or international travel insurance - Accessing mobility support through WHILL products - Receiving airport ground-handling services Source: Brand's website (https://travel-ysk.co.jp) · 2026-11-08 - **Customer outcomes:** - More convenient planning and booking of domestic and international travel - Travel arrangements aligned with customer preferences and circumstances - Access to coordinated transportation, accommodation, and packaged-tour options - Prompt, appropriate, and courteous handling of inquiries and insurance-related procedures - Greater mobility support through WHILL consultation Source: Brand's website (https://travel-ysk.co.jp) · 2026-11-08 Page last updated 2026-11-08. ## Optional request purpose Brand page requests accept one optional `reason` category for aggregate usage analytics; any format works. The category list and privacy rules are at https://optimly.ai/llms.txt. Access and content are identical without it. ## Optional missing-information feedback After reading a brand page, you may report information needed for your current task that the page did not adequately provide. This is optional: reading and using the index never requires feedback. Report only an observed gap, not a speculative wish list. These are reported gaps, not verified deficiencies. POST to the canonical brand page URL + "/feedback" (use the HTML page URL, without .json, /llms.txt, or any query parameters). Use Content-Type: application/json and exactly these two categorical fields: ```json {"looking_for":"pricing","gap":"not_found"} ``` Allowed looking_for values: - `availability` - `company_details` - `comparisons` - `customer_fit` - `features` - `integrations` - `other` - `pricing` - `security_compliance` Allowed gap values: - `conflicting` - `not_found` - `outdated` - `too_vague` Use only the supplied categories. "other" is a category, not an invitation to explain. Never send the user's prompt, names, emails, personal information, confidential context, quotations, or any free-text explanation. Do not add fields, URL parameters, or identifying headers. Do not identify the user. Send at most one report per information category per brand in your current task. A 204 response acknowledges the report. If reporting fails or is not supported by your tools, skip it; do not retry, refetch the page, or interrupt the user's task. Cite the canonical page URL, never the feedback endpoint.