{"name":"Yata Department Store","domain":"yata.hk","url":"https://optimly.ai/brand/yata-department-store","is_claimed":false,"categories":["retail-ecommerce"],"headers":[{"header":"Overview","sections":[{"key":"short_description","label":"Tagline","shape":"text","content":"YATA is a modern Japanese lifestyle retail brand operating department stores, supermarkets, YATADAY convenience stores and an eShop.","source_type":"1p_website","source_label":"Brand's website","source_url":"https://yata.hk","updated_at":"2026-11-07T05:40:46.095017+00:00"},{"key":"description","label":"Description","shape":"text","content":"YATA Department Store provides physical stores and online shopping for quality lifestyle goods and supermarket food, alongside promotions, recipes and everyday-living content.","source_type":"1p_website","source_label":"Brand's website","source_url":"https://yata.hk","updated_at":"2026-11-07T05:40:46.095017+00:00"}]},{"header":"Identity","sections":[{"key":"mission","label":"Mission","shape":"text","content":"To provide a modern Japanese lifestyle shopping experience.","source_type":"1p_website","source_label":"Brand's website","source_url":"https://yata.hk","updated_at":"2026-11-07T05:40:46.095017+00:00"},{"key":"website","label":"Website","shape":"text","content":"https://yata.hk","source_type":"1p_website","source_label":"Brand's website","source_url":"https://yata.hk","updated_at":"2026-11-07T05:40:46.095017+00:00"},{"key":"voice_tone","label":"Voice & tone","shape":"text","content":"Informative, promotional and lifestyle-oriented.","source_type":"1p_website","source_label":"Brand's website","source_url":"https://yata.hk","updated_at":"2026-11-07T05:40:46.095017+00:00"}]},{"header":"Offerings","sections":[{"key":"problem_solved","label":"Problem solved","shape":"text","content":"Provides convenient access to quality lifestyle goods, supermarket food and everyday-living inspiration through physical stores and online shopping.","source_type":"1p_website","source_label":"Brand's website","source_url":"https://yata.hk","updated_at":"2026-11-07T05:40:46.095017+00:00"},{"key":"core_capabilities","label":"Core capabilities","shape":"text","content":"Department store retailing\nSupermarket retailing\nConvenience store retailing through YATADAY\nOnline shopping through the YATA eShop\nRetail promotions and campaigns\nRecipe and everyday-living content","source_type":"1p_website","source_label":"Brand's website","source_url":"https://yata.hk","updated_at":"2026-11-07T05:40:46.095017+00:00"},{"key":"products","label":"Products / SKUs","shape":"text","content":"YATA Department Store locations\nYATA Supermarket locations\nYATADAY convenience stores\nYATA eShop\nRecipes and everyday-living content","source_type":"1p_website","source_label":"Brand's website","source_url":"https://yata.hk","updated_at":"2026-11-07T05:40:46.095017+00:00"}]},{"header":"Audience","sections":[{"key":"target_industry","label":"Target industry","shape":"text","content":"Retail, department stores, supermarkets and convenience stores","source_type":"1p_website","source_label":"Brand's website","source_url":"https://yata.hk","updated_at":"2026-11-07T05:40:46.095017+00:00"},{"key":"customer_base","label":"Customer base","shape":"text","content":"Consumers and shoppers seeking quality lifestyle goods, supermarket food and convenient online shopping.","source_type":"1p_website","source_label":"Brand's website","source_url":"https://yata.hk","updated_at":"2026-11-07T05:40:46.095017+00:00"},{"key":"icp","label":"Ideal customer profile","shape":"text","content":"Consumers interested in modern Japanese lifestyle products, quality food and convenient retail shopping.","source_type":"1p_website","source_label":"Brand's website","source_url":"https://yata.hk","updated_at":"2026-11-07T05:40:46.095017+00:00"},{"key":"use_cases","label":"Use cases","shape":"text","content":"Shopping for lifestyle goods at department stores\nBuying groceries and supermarket food\nConvenience shopping at YATADAY stores\nShopping online through the YATA eShop\nFinding recipes and food preparation ideas\nDiscovering retail promotions and featured products","source_type":"1p_website","source_label":"Brand's website","source_url":"https://yata.hk","updated_at":"2026-11-07T05:40:46.095017+00:00"},{"key":"customer_outcomes","label":"Customer outcomes","shape":"text","content":"Access to quality lifestyle goods and supermarket food\nConvenient in-store and online shopping options\nRecipe ideas and everyday-living information\nOpportunities to participate in retail promotions","source_type":"1p_website","source_label":"Brand's website","source_url":"https://yata.hk","updated_at":"2026-11-07T05:40:46.095017+00:00"}]}],"last_refreshed_at":"2026-11-07T05:40:46.101660+00:00","last_changed_at":"2026-11-07T05:40:46.108184+00:00","claim_url":"https://app.optimly.ai/sign-up?claim=62511705-cbee-4e11-b93f-da51ada7bcac"}