{"name":"Yonezawa","domain":"yonezawa-web.co.jp","url":"https://optimly.ai/brand/yonezawa","is_claimed":false,"categories":["retail-ecommerce"],"headers":[{"header":"Overview","sections":[{"key":"short_description","label":"Tagline","shape":"text","content":"Yonezawa is a regional vision and hearing care retailer operating more than 200 stores, primarily in Kyushu, offering glasses, contact lenses, hearing aids and welfare equipment.","source_type":"1p_website","source_label":"Brand's website","source_url":"https://yonezawa-web.co.jp","updated_at":"2026-11-07T20:52:00.049311+00:00"},{"key":"description","label":"Description","shape":"text","content":"Yonezawa, also known as Megane no Yonezawa, is a community-based specialist retailer for vision and hearing care. It provides glasses, contact lenses, hearing aids and welfare equipment through a network of more than 200 stores, with store search and mobile service-car support available.","source_type":"1p_website","source_label":"Brand's website","source_url":"https://yonezawa-web.co.jp","updated_at":"2026-11-07T20:52:00.049311+00:00"}]},{"header":"Identity","sections":[{"key":"mission","label":"Mission","shape":"text","content":"To support customers in seeing better and hearing better, helping them live more comfortably through glasses, contact lenses, hearing aids and welfare equipment.","source_type":"1p_website","source_label":"Brand's website","source_url":"https://yonezawa-web.co.jp","updated_at":"2026-11-07T20:52:00.049311+00:00"},{"key":"website","label":"Website","shape":"text","content":"https://yonezawa-web.co.jp","source_type":"1p_website","source_label":"Brand's website","source_url":"https://yonezawa-web.co.jp","updated_at":"2026-11-07T20:52:00.049311+00:00"},{"key":"voice_tone","label":"Voice & tone","shape":"text","content":"Friendly, community-oriented, reassuring and specialist-led.","source_type":"1p_website","source_label":"Brand's website","source_url":"https://yonezawa-web.co.jp","updated_at":"2026-11-07T20:52:00.049311+00:00"},{"key":"founded","label":"Founded","shape":"text","content":"1974 (Showa 49)","source_type":"1p_website","source_label":"Brand's website","source_url":"https://yonezawa-web.co.jp","updated_at":"2026-11-07T20:52:00.049311+00:00"}]},{"header":"Offerings","sections":[{"key":"problem_solved","label":"Problem solved","shape":"text","content":"Helps people address vision and hearing concerns, including difficulty seeing near or far, astigmatism, presbyopia, contact-lens needs and difficulty visiting a store in person.","source_type":"1p_website","source_label":"Brand's website","source_url":"https://yonezawa-web.co.jp","updated_at":"2026-11-07T20:52:00.049311+00:00"},{"key":"core_capabilities","label":"Core capabilities","shape":"text","content":"Eyewear fitting and sales\nContact lens sales and reservations\nVision measurement and product recommendations\nHearing aid and welfare equipment support\nMobile service-car home-visit support\nAfter-sales maintenance and support\nStore search and visit reservations\nEducational content about glasses, lenses, sunglasses, eye issues and hearing aids","source_type":"1p_website","source_label":"Brand's website","source_url":"https://yonezawa-web.co.jp","updated_at":"2026-11-07T20:52:00.049311+00:00"},{"key":"products","label":"Products / SKUs","shape":"text","content":"Prescription glasses and eyeglass frames\nContact lenses, including daily and two-week lenses\nMultifocal, myopia and astigmatism contact lenses\nColored and circle contact lenses\nSunglasses and polarized lenses\nHearing aids\nWelfare equipment\nOriginal and featured eyewear frame brands such as TORU and SAMURAI SHO","source_type":"1p_website","source_label":"Brand's website","source_url":"https://yonezawa-web.co.jp","updated_at":"2026-11-07T20:52:00.049311+00:00"}]},{"header":"Audience","sections":[{"key":"target_industry","label":"Target industry","shape":"text","content":"Optical retail and vision and hearing care","source_type":"1p_website","source_label":"Brand's website","source_url":"https://yonezawa-web.co.jp","updated_at":"2026-11-07T20:52:00.049311+00:00"},{"key":"customer_base","label":"Customer base","shape":"text","content":"Individuals and families seeking glasses, contact lenses, sunglasses, hearing aids or welfare equipment, including customers who need home-visit assistance.","source_type":"1p_website","source_label":"Brand's website","source_url":"https://yonezawa-web.co.jp","updated_at":"2026-11-07T20:52:00.049311+00:00"},{"key":"icp","label":"Ideal customer profile","shape":"text","content":"People with vision or hearing concerns who want professional product recommendations, fitting and ongoing support, particularly residents of Yonezawa's service regions in Kyushu and surrounding areas.","source_type":"1p_website","source_label":"Brand's website","source_url":"https://yonezawa-web.co.jp","updated_at":"2026-11-07T20:52:00.049311+00:00"},{"key":"use_cases","label":"Use cases","shape":"text","content":"Purchasing or replacing glasses\nSelecting glasses for near, far or combined near-and-distance vision\nBuying daily or two-week contact lenses\nFinding contact lenses for myopia or astigmatism\nChoosing colored or circle contact lenses\nPurchasing sunglasses or polarized lenses\nSeeking hearing aid inspections or consultations\nReceiving home-visit support through the service car","source_type":"1p_website","source_label":"Brand's website","source_url":"https://yonezawa-web.co.jp","updated_at":"2026-11-07T20:52:00.049311+00:00"},{"key":"customer_outcomes","label":"Customer outcomes","shape":"text","content":"Improved ability to see and hear\nMore comfortable daily living\nVision correction suited to the customer's lifestyle\nComfortable contact lens wear with options for daily use, moisture and UV protection\nAccess to eyewear and hearing support even when visiting a store is difficult\nOngoing maintenance and after-sales support","source_type":"1p_website","source_label":"Brand's website","source_url":"https://yonezawa-web.co.jp","updated_at":"2026-11-07T20:52:00.049311+00:00"}]}],"last_refreshed_at":"2026-11-07T20:52:00.061025+00:00","last_changed_at":"2026-11-07T20:52:00.070662+00:00","claim_url":"https://app.optimly.ai/sign-up?claim=768a5b9f-3b8a-4449-b954-285063d8cb17"}