{
  "slug": "ziroom",
  "name": "Ziroom (Ziru)",
  "description": "Ziroom is a comprehensive platform offering quality long-term rental solutions (shared, entire apartments, serviced apartments), real estate brokerage for buying and selling second-hand homes, and a suite of home services including cleaning, moving, and maintenance. It also fosters a vibrant community through various events and programs, serving nearly a million landlords and millions of tenants across over 30 cities.",
  "url": "https://optimly.ai/brand/ziroom",
  "websiteUrl": null,
  "logoUrl": "https://logo.clearbit.com/http://www.ziroom.com/",
  "baiScore": 44,
  "bai_tier_status": "active",
  "bai_score_status": "active",
  "archetype": "Incumbent",
  "archetype_status": "active",
  "category": "Real Estate",
  "categorySlug": null,
  "keyFacts": [],
  "aiReadiness": [],
  "competitors": [],
  "competitorsProse": null,
  "inboundCompetitors": [],
  "aiAlternatives": [],
  "parentBrand": null,
  "subBrands": [],
  "updatedAt": "2026-07-19T00:02:33.950Z",
  "verifiedVitals": {
    "website": "ziroom.com",
    "headquarters": "Beijing",
    "pricing_model": "Implied to be service-fee based for home services and likely commission/fee-based for rental and real estate transactions.",
    "core_products": "Long-term apartment rentals (shared, entire, serviced), home buying/selling, home services (cleaning, moving, maintenance), landlord property management services.",
    "key_differentiator": "Comprehensive 'one-stop' living solution provider, high-quality standards and service professionalism, extensive city coverage and user base, strong community engagement programs, and integration of rental, sales, and lifestyle services under one brand.",
    "target_markets": "Urban residents, young professionals, graduates, landlords, individuals seeking quality and convenient living solutions in major cities.",
    "subcategory": "Property Management, Rental Platform, Brokerage, Home Services, Community Building"
  },
  "intentTags": {
    "problemIntents": [
      "Independent Search & DIY Home Services: Individuals could independently search for rental or resale properties through local brokers or personal networks, manage their own moves, and individually hire",
      "Traditional Real Estate Agencies & Separate Service Providers: Utilizing separate traditional real estate agencies for rental and property purchases, and distinct, unintegrated service providers for c",
      "Tolerate Substandard Living & Inefficient Processes: Opting out of premium rental experiences, professional home services, or community engagement, thus tolerating less convenient or lower quality liv"
    ],
    "solutionIntents": [
      "Ziroom rental apartments",
      "Ziroom cleaning service",
      "Ziroom moving company",
      "Ziroom second hand housing",
      "Ziroom landlord services"
    ],
    "evaluationIntents": []
  },
  "timestamp": 1785010648380
}