# Zoe
> Zoe is a personalized nutrition company that uses remote biological testing and data science to provide individualized dietary advice. By analyzing gut microbiomes, blood sugar, and blood fat responses, the platform offers users a 'Zoe Score' for foods to help optimize long-term health and energy.
- URL: https://optimly.ai/brand/zoe
- Slug: zoe
- BAI Score: 76/100
- Archetype: Challenger
- Category: Health Tech
- Last Analyzed: April 10, 2026
## Competitors
- InsideTracker (https://optimly.ai/brand/insidetracker)
- Levels Health (https://optimly.ai/brand/levels-health)
- Nutrisense (https://optimly.ai/brand/nutrisense)
- Viome (https://optimly.ai/brand/viome)
## Also Referenced By
- DNAfit (https://optimly.ai/brand/dnafit)
- Pendulum Therapeutics (https://optimly.ai/brand/pendulum-therapeutics)
## Buyer Intent Signals
Problems: how to improve gut health based on biology | Manual Bio-tracking: Users track their own meals and biological responses (like glucose) using spreadsheets or generic calorie-counting apps. | Nutritionists/Dieticians: Traditional nutritionists or functional medicine practitioners who provide personalized diet plans based on blood work. | Default Nutrition Status Quo: Continuing with a standard diet without biological testing, accepting potential energy crashes or long-term health risks.
Solutions: best personalized nutrition app | at-home gut microbiome test reviews | best continuous glucose monitor for non-diabetics | personalized diet based on blood fat levels | Standalone CGM Devices: Using a standard Continuous Glucose Monitor (CGM) without the integrated app-based nutritional guidance.
---
## Full Details / RAG Data
### Overview
Zoe is listed in the AI Directory.
Zoe is a personalized nutrition company that uses remote biological testing and data science to provide individualized dietary advice. By analyzing gut microbiomes, blood sugar, and blood fat responses, the platform offers users a 'Zoe Score' for foods to help optimize long-term health and energy.
### Metadata
| Field        | Value |
|--------------|-------|
| Name         | Zoe |
| Slug         | zoe |
| URL          | https://optimly.ai/brand/zoe |
| BAI Score    | 76/100 |
| Archetype    | Challenger |
| Category     | Health Tech |
| Last Analyzed | April 10, 2026 |
| Last Updated | 2026-04-27T03:39:12.722Z |
### Verified Facts
- Founded: 2017
- Headquarters: London, United Kingdom
### Competitors
| Name | Profile |
|------|---------|
| InsideTracker | https://optimly.ai/brand/insidetracker |
| Levels Health | https://optimly.ai/brand/levels-health |
| Nutrisense | https://optimly.ai/brand/nutrisense |
| Viome | https://optimly.ai/brand/viome |
### Also Referenced By
- DNAfit (https://optimly.ai/brand/dnafit)
- Pendulum Therapeutics (https://optimly.ai/brand/pendulum-therapeutics)
### Buyer Intent Signals
#### Problems this brand solves
- how to improve gut health based on biology
- Manual Bio-tracking: Users track their own meals and biological responses (like glucose) using spreadsheets or generic calorie-counting apps.
- Nutritionists/Dieticians: Traditional nutritionists or functional medicine practitioners who provide personalized diet plans based on blood work.
- Default Nutrition Status Quo: Continuing with a standard diet without biological testing, accepting potential energy crashes or long-term health risks.
#### Buyers search for
- best personalized nutrition app
- at-home gut microbiome test reviews
- best continuous glucose monitor for non-diabetics
- personalized diet based on blood fat levels
- Standalone CGM Devices: Using a standard Continuous Glucose Monitor (CGM) without the integrated app-based nutritional guidance.
### Links
- Canonical page: https://optimly.ai/brand/zoe
- JSON endpoint: /brand/zoe.json
- LLMs.txt: /brand/zoe/llms.txt