{"name":"zooplus","domain":"zooplus.com","url":"https://optimly.ai/brand/zooplus_(retail-ecommerce)","is_claimed":false,"categories":["retail-ecommerce"],"headers":[{"header":"Overview","sections":[{"key":"short_description","label":"Tagline","shape":"text","content":"Extensive product range for multiple pet types, exclusive in-house brands (e.g., Concept For Life, Rocco, Purizon), loyalty program ('ZooClub'), and repeat order savings.","source_type":"1p_website","source_label":"Brand's website","source_url":"https://zooplus.com","updated_at":"2026-10-04T00:06:35.806000+00:00"},{"key":"description","label":"Description","shape":"text","content":"zooplus is an online pet shop offering a wide range of pet food, supplies, and accessories for various animals including cats, dogs, small pets, fish, and birds. They emphasize convenience, special offers, and exclusive brands, with features like repeat order savings and a loyalty club.","source_type":"1p_website","source_label":"Brand's website","source_url":"https://zooplus.com","updated_at":"2026-10-04T00:06:35.806000+00:00"}]},{"header":"Offerings","sections":[{"key":"core_capabilities","label":"Core capabilities","shape":"text","content":"Pet food (wet and dry)\ncat litter\npet treats\nand general pet supplies for cats\ndogs\nsmall pets\nfish\nand birds.","source_type":"1p_website","source_label":"Brand's website","source_url":"https://zooplus.com","updated_at":"2026-10-04T00:06:35.806000+00:00"},{"key":"pricing","label":"Pricing","shape":"text","content":"Retail pricing with various discounts for bulk purchases, special offers, clearance sales, and a 5% saving on repeat orders.","source_type":"1p_website","source_label":"Brand's website","source_url":"https://zooplus.com","updated_at":"2026-10-04T00:06:35.806000+00:00"}]},{"header":"Audience","sections":[{"key":"target_industry","label":"Target industry","shape":"text","content":"Pet owners worldwide (implied by '.com' domain) seeking convenience, variety, value, and specialized products for their pets through an online shopping platform.","source_type":"1p_website","source_label":"Brand's website","source_url":"https://zooplus.com","updated_at":"2026-10-04T00:06:35.806000+00:00"}]},{"header":"Landscape","sections":[{"key":"competitors","label":"Competitors","shape":"links","content":[{"url":null,"name":"Chewy"},{"url":null,"name":"Petco"},{"url":null,"name":"Pets at Home"},{"url":null,"name":"Amazon Pet Supplies"}],"source_type":"1p_website","source_label":"Brand's website","source_url":"https://zooplus.com","updated_at":"2026-10-04T00:06:35.806000+00:00"}]}],"last_refreshed_at":"2026-10-04T00:06:35.806000+00:00","last_changed_at":"2026-10-17T23:46:15.268327+00:00","claim_url":"https://app.optimly.ai/sign-up?claim=e0330419-ecfe-410b-904d-2f3dbaecc6c1"}