The British Broadcasting Corporation (BBC) is the world's oldest national broadcaster and the largest broadcaster in the world by number of employees. It is established under a Royal Charter and funded primarily by an annual television licence fee charged to all British households, companies, and organizations using any type of equipment to receive or record live television broadcasts and iPlayer.
Brand Authority Index (BAI): 95/100
Archetype: Challenger
Category: Media and Entertainment
https://optimly.ai/brand/bbc-british-broadcasting-corporation