Durex Invisible / Extra Thin

What is Durex Invisible / Extra Thin?

Durex Invisible / Extra Thin is a company within the Consumer Health category. Durex Invisible and Extra Thin are specialized lines of male latex condoms manufactured by Durex. These products are engineered with thinner walls than standard condoms to increase tactile sensitivity and intimacy while maintaining high contraceptive and prophylactic efficacy.

When was Durex Invisible / Extra Thin founded and where is it based?

Durex Invisible / Extra Thin was founded in 1929 (Durex brand) and is headquartered in Slough, UK.

What is Durex Invisible / Extra Thin's Brand Authority Index tier?

Durex Invisible / Extra Thin is rated Leader on the Optimly Brand Authority Index, a measure of how well AI models can accurately describe the brand. The exact score is locked for unclaimed profiles.

How accurately do AI models describe Durex Invisible / Extra Thin?

AI narrative accuracy for Durex Invisible / Extra Thin is Strong. Significant factual deltas detected.

How do AI models position Durex Invisible / Extra Thin competitively?

AI models classify Durex Invisible / Extra Thin as a Challenger. AI names competitors first.

How visible is Durex Invisible / Extra Thin in buyer-intent AI queries?

Durex Invisible / Extra Thin appeared in 7 of 8 sampled buyer-intent queries (88%). Durex dominates 'best condom' and 'thinnest condom' queries but faces stiff competition from Japanese brands (Okamoto) on technical 'ultra-thin' searches.

What do AI models currently say about Durex Invisible / Extra Thin?

AI reliably identifies this as a high-sensitivity contraceptive product from a market-leading brand. It struggles with specific technical measurements (exact thickness in microns) due to varying data across regional markets. Key gap: The distinction between 'Invisible' and 'Extra Thin' is often blurred; in some regions, they are the same product, while in others, 'Invisible' is a thinner premium tier above 'Extra Thin'.

How many facts about Durex Invisible / Extra Thin are well-documented vs need fixing vs retrieval-dependent?

Of 5 key facts verified about Durex Invisible / Extra Thin, 4 are well-documented (likely accurate across AI models), 1 have limited sourcing, and 0 are retrieval-dependent and may be inaccurate without live search.

What is Durex Invisible / Extra Thin's biggest AI narrative vulnerability?

Regional SKU variations (dimensions, lubrication levels, and packaging counts) lead to inconsistent product specifications.

What does Durex Invisible / Extra Thin offer?

Durex Invisible / Extra Thin's core products are Ultra-thin latex condoms (Invisible, Extra Thin, Air).

How is Durex Invisible / Extra Thin priced?

Durex Invisible / Extra Thin uses One-time purchase / Premium Retail pricing.

Who does Durex Invisible / Extra Thin target?

Durex Invisible / Extra Thin serves Adults seeking enhanced sensitivity, premium condom buyers, sexual wellness consumers..

What differentiates Durex Invisible / Extra Thin from competitors?

Durex Invisible / Extra Thin Combines the extreme thinness of niche brands with the rigorous safety testing and global availability of the world's #1 condom brand.

Brand Authority Index (BAI) tier: Leader (exact score locked for unclaimed brands)

Archetype: Challenger

https://optimly.ai/brand/durex-invisible-extra-thin

Last analyzed: May 7, 2026

Verified from Durex Invisible / Extra Thin website

Founded: 1929 (Parent Brand)

Headquarters: Slough, United Kingdom (Reckitt)