Do You Know What ChatGPT Is Telling Your Customers?
AI agents describe your brand to buyers before they ever visit your website. 91% of brands are missing from at least one AI query they should own. Optimly shows you exactly what AI believes — and gives you the tools to fix it.
From the directory
AI Brand Directory
Every brand has an AI reputation.
Browse 6,680+ profiles. See how AI models describe, categorize, and recommend brands across 30+ industries.
Is your brand unclaimed?
AI is describing your brand right now — without your input. Claim your profile to see the full picture and unlock Scout.
Claim Your Brand — FreeScout — Private Beta
Your brand has an AI reputation. Scout lets you manage it.
Scout is an AI-native brand intelligence agent. Claim your brand, see how AI models describe you across ChatGPT, Claude, Gemini, and Perplexity — and get the tools to fix what they get wrong.
See
Know exactly how every major AI model describes your brand. BAI score, narrative analysis, competitive positioning — all in one view.
Diagnose
Understand what's wrong and why. Error detection, competitive gap analysis, blackhat AEO detection — see who's playing dirty in your category.
Fix
Get prioritized actions to correct your AI presence. BrandVault optimization, source remediation, and before/after proof it's working.
> Look up Retool's AI brand profile
Scout — Brand Intelligence Report
Brand: Retool
BAI Score: 43 (category avg: 62)
Archetype: Phantom
Message Pull-Through: 28%
⚠ 6 factual errors detected across models
⚠ Miscategorized by 3 of 5 models
⚠ Potential prompt steering detected in category
→ Claim this brand to unlock full diagnostics and action plan
Free to claim. Free to explore. Upgrade when you're ready.
How It Works
From visibility to control in three steps.
Claim your brand
Verify ownership. See your profile from the inside — what AI gets right, what it gets wrong. Takes two minutes.
Monitor with Signal
Track how AI models describe your brand over time. Get drift alerts when something changes. Know the moment a competitor moves.
Fix with Scout Pro
Full BrandVault, delta reports, action plans, blackhat detection, and a dedicated MCP instance serving your verified data to agents.
Case Study — Hal9
From invisible to recommended in 60 days.
Hal9 used Scout Pro to identify what AI models were getting wrong, build their BrandVault with ground truth, and track the shift from mentioned to recommended.
16×
AI-referred traffic
217%
ChatGPT accuracy
2.0 → 8.1
BAI score in 60 days
30 days
Avg. time to results
Pricing
Start free. Scale when it matters.
Per-brand pricing. No seat limits. Every tier includes full MCP access.
Scout
FreeClaim required
- Brand lookup across 5 AI models
- BAI score + archetype classification
- Narrative analysis
- Competitive comparison
- Buyer simulation
- Full MCP tool access
Signal
$199/mo per brand
- Everything in Scout
- Continuous monitoring across models
- Drift alerts when AI changes
- Weekly trend reports
- Competitive movement tracking
- Historical BAI data
Scout Pro
Private Beta$799/mo per brand
- Everything in Signal
- Full BrandVault with ground truth
- Delta reports (belief vs. reality)
- Prioritized action plans
- Blackhat AEO detection
- Dedicated MCP server instance
- Source remediation guidance
Enterprise
CustomVolume pricing
- Everything in Scout Pro
- Multi-brand management
- Agency / portfolio support
- Write access to BrandVault API
- Custom audit cadence
- Dedicated support
Get Started
Claim your brand. Unlock Scout.
Free to claim. See your full AI brand profile, run diagnostics, and understand your AI reputation — in under two minutes.
We'll match your domain to your brand profile. No credit card required.
Research
Signal / Noise
Weekly intelligence on how AI is reshaping brand perception. Data-backed, no fluff.
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