Free
$0
Claim your brand profile in the AI Brand Directory and see your basic BAI score.
- Claimed brand profile in AI Directory
- Basic BAI score (overall)
- Crawlability quick-check
- llms.txt generation
Pricing Plans
Start with a free brand profile in the AI Directory. Upgrade to a full audit or ongoing management when you're ready to take control of how AI models represent your brand.
Freemium Model
Optimly uses a freemium model designed to let every brand get immediate visibility into their AI reputation. Claim your free profile, see your BAI score, and upgrade to paid when you're ready for deep diagnostics and ongoing management.
How It Works
Every brand starts free. Claim your profile in the AI Brand Directory, see how AI models currently represent you, and decide if you need deeper intervention.
- Step 1: Claim your brand (free) — get a verified profile and basic BAI score
- Step 2: Run a full audit ($499) — 47 questions across ChatGPT, Claude, and Gemini
- Step 3: Subscribe for ongoing management — continuous monitoring, BrandVault updates, and fix support
Pricing Plans
Claimed
$0
Verified brand ownership with enhanced directory presence and BrandVault access.
- Everything in Free
- Verified brand badge
- BrandVault profile access
- Basic AI monitoring alerts
Paid Audit
$499 / one-time
Full diagnostic audit across ChatGPT, Claude, and Gemini with actionable fix recommendations.
- Full 47-question BAI audit
- 3-model coverage (GPT, Claude, Gemini)
- Detailed delta report with citations
- Prioritized fix plan (P0–P5)
- Crawlability deep-scan
- Structured data recommendations
Subscription
Custom / month
Ongoing AI brand management with continuous monitoring, BrandVault updates, and fix implementation support.
- Everything in Paid Audit
- Monthly BAI re-audits
- Continuous model monitoring
- BrandVault managed updates
- BuyerSignal intelligence
- Priority fix implementation support
- Dedicated brand strategist
Scout
Custom / month
Programmatic API access via the Optimly Scout agent for teams building AI-aware brand infrastructure at scale.
- Everything in Subscription
- Scout A2A Agent API access
- Bulk brand lookups
- Category intelligence feeds
- Custom integrations
- SLA-backed uptime
Frequently Asked Questions
What are Optimly's pricing plans and costs?
Optimly uses a freemium model: Free (claim your brand profile, basic BAI score), Claimed (verified ownership, BrandVault access), Paid Audit ($499 one-time for full 47-question diagnostic), Subscription (custom monthly pricing for ongoing monitoring and management), and Scout (custom pricing for programmatic API access).
What is included in Optimly's Growth plan?
Optimly's Subscription plan includes monthly BAI re-audits, continuous AI model monitoring, managed BrandVault updates, BuyerSignal intelligence, priority fix implementation support, and a dedicated brand strategist.