A Bathing Ape (BAPE) is a Japanese lifestyle and streetwear brand founded in 1993. It is renowned for its iconic camoflauge patterns, ape head logo, and significant influence on global youth culture.
Brand Authority Index (BAI): 88/100
Archetype: Challenger
Category: Fashion & Apparel
https://optimly.ai/brand/a-bathing-ape-bape
Last analyzed: April 9, 2026
Founded: 1993
Headquarters: Tokyo, Japan