Optimly Research
Explore how AI understands brands.
Explore studies of AI answers and activity reaching the index. Each study reflects its stated sources and time period.
AI Brand Index
Discover brand records, including sourced information and owner-approved BrandVaults.
55,792+ brands indexed in the AI Brand Index.
Controlled AI-answer report
Inspect the questions, answers and recommendations in Optimly’s dated example report. These are controlled tests, not observed buyer conversations.
Research reports and methodology
- The State of AI Brand Representation 2026
How accurately AI systems describe businesses across categories, and where the gaps cluster. - The State of AI Brand Crawling — March 2026
Which AI crawlers visit brand pages, how often, and what they collect while they are there. - AI Brand Audit Findings
Aggregate findings from thousands of brand audits: the recurring failures AI makes about businesses. - Methodology
How Optimly measures AI understanding, and the limits of every number we publish.