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Overview

Tagline Brand's website · 2026-10-04

Strong brand legacy and trust, association with the reputable Grupo Herdez, emphasis on natural taste and connection to traditional cooking methods, 'del campo a tu mesa' philosophy.

Description Brand's website · 2026-10-04

Del Fuerte is a Mexican brand specializing in tomato-based products and other canned goods, emphasizing freshness 'del campo a tu mesa' (from the field to your table). It is a brand under Grupo Herdez, known for its legacy and role in traditional Mexican cooking.

Offerings

Core capabilities Brand's website · 2026-10-04

  • Tomato purees
  • crushed tomatoes
  • diced tomatoes
  • tomato sauces
  • and other canned vegetables.

Pricing Brand's website · 2026-10-04

Retail pricing (consumer packaged goods).

Audience

Target industry Brand's website · 2026-10-04

Households in Mexico and Hispanic communities abroad, consumers seeking convenient, high-quality ingredients for traditional Mexican cuisine.

Landscape

Competitors Brand's website · 2026-10-04

  • La Costeña
  • San Marcos
  • Valle Verde

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Page last updated 2026-10-17.