Maplebear Inc. (dba Instacart)
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Overview
Tagline Brand's website · 2026-10-04
Unmatched scale of physical retail partnerships (1,500+ banners) combined with a robust retail media ecosystem for CPG brands.
Description Brand's website · 2026-10-04
Maplebear Inc., doing business as Instacart, is a leading North American retail technology company. It operates a platform that connects consumers with local retailers to facilitate online grocery shopping and delivery services through a network of independent 'shoppers.'
Offerings
Core capabilities Brand's website · 2026-10-04
- Online grocery marketplace
- Instacart+ subscription
- Retail Media (Ads)
- Caper Carts (Smart Carts).
Pricing Brand's website · 2026-10-04
Usage-based (delivery/service fees) and Subscription (Instacart+).
Audience
Target industry Brand's website · 2026-10-04
North American grocery shoppers, CPG brands, and retail chains.
Landscape
Competitors Brand's website · 2026-10-04
- DoorDash (DashMart)
- Amazon Fresh / Whole Foods
- Uber Eats
- Walmart+
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Claim Maplebear Inc. (dba Instacart) — free →Page last updated 2026-10-17.