Analysis by Optimly for Optimly AI Visibility, in the Optimly AI Brand Index. This Business Profile tracks the Brand Authority Index and supporting AI visibility evidence. Last analyzed August 23, 2026.
Round-lab is a company within the Skincare category. Round Lab crafts clean, pure skincare products, including sunscreens, cleansers, and moisturizing creams, inspired by ingredients from the Korean Peninsula. The brand is known for its award-winning K-beauty essentials that focus on hydration, sun protection, and calming solutions.
Round-lab's core products are Skincare products including sunscreens (Birch Juice Moisturizing Sun Serum, UVLock Sunscreen, Sun Stick), cleansers (1025 Dokdo Cleanser, Pine Cica Deep Pore Clay Mask Cleanser, Birch Juice Moisturizing Peeling Cleansing Oil), moisturizers (Birch Moisturizing Cream, Vita Niacinamide Glow Capsule Cream), lip balms, shampoos, body washes, and scalp tonics..
Round-lab uses Direct-to-consumer e-commerce with individual product sales and bundled routines, offering frequent sales and discounts (e.g., Back to School sale, free shipping on orders over $25)..
Round-lab serves Consumers seeking K-beauty and clean skincare products, focusing on hydration, sun protection, and calming solutions for various skin types, including acne-prone skin..
Round-lab Focus on clean, pure ingredients sourced from the Korean Peninsula, award-winning formulations (e.g., 1025 Dokdo Toner ranked No.1 in Korea), and effective skincare solutions for hydration and protection, emphasizing K-beauty expertise.
Official website: https://roundlab.com/
Last analyzed: August 23, 2026
This Business Profile is published by Optimly in the Optimly AI Brand Index, a public research dataset showing how AI systems describe brands, categories, and competitors. Optimly AI Visibility analyzes sampled buyer-intent responses, cited sources, and public brand information. The Brand Authority Index summarizes answer presence, narrative accuracy, and owned citations where sufficient evidence is available.
If this is your brand, you can claim this profile to verify its contents and correct what AI models say about you: Claim this profile