Sportsman's Guide
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Overview
Tagline Brand's website · 2026-10-04
A unique hybrid of discount catalog retail, a strong subscription-based loyalty club, and one of the largest selections of authentic military surplus in the US.
Description Brand's website · 2026-10-04
Sportsman's Guide is a premier outdoor sporting goods retailer and catalog company specializing in hunting, fishing, shooting sports, and camping gear. Famous for its deep inventory of military surplus, the company also produces several private-label brands including Guide Gear and Castle Creek. It operates a prominent membership program known as the Buyer's Club, which offers discounted pricing and specialized financing to loyal customers.
Offerings
Core capabilities Brand's website · 2026-10-04
- Hunting gear
- military surplus
- ammunition
- camping equipment
- and outdoor apparel.
Pricing Brand's website · 2026-10-04
Freemium/Subscription (Buyer's Club for discounts, standard pricing for non-members)
Audience
Target industry Brand's website · 2026-10-04
Hunters, outdoor enthusiasts, survivalists, and value-conscious sportsmen.
Landscape
Competitors Brand's website · 2026-10-04
- Bass Pro Shops / Cabela's
- REI
- MidwayUSA
- Academy Sports + Outdoors
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Claim Sportsman's Guide — free →Page last updated 2026-10-17.