Tampax Pure

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Overview

Tagline Brand's website · 2026-10-04

Combines the reliability and leak-protection technology of a legacy brand (Tampax Braid) with 100% organic cotton materials.

Description Brand's website · 2026-10-04

Tampax Pure is a sub-brand of menstrual hygiene products owned by Procter & Gamble. It features tampons made with an organic cotton core and ingredients free from chlorine bleaching, fragrances, and dyes, designed to offer a more natural alternative to standard synthetic tampons. The brand utilizes a plant-based plastic applicator to maintain traditional ease of use while reducing reliance on petroleum-based plastics.

Offerings

Core capabilities Brand's website · 2026-10-04

  • Organic cotton tampons
  • plant-based applicators

Pricing Brand's website · 2026-10-04

One-time purchase (Retail price point)

Audience

Target industry Brand's website · 2026-10-04

Health-conscious menstruators, mass-market retail shoppers, 'clean' product seekers

Landscape

Competitors Brand's website · 2026-10-04

  • Kotex She Can / Natural
  • Lola
  • Cora
  • Natracare

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Page last updated 2026-10-04.