the-ordinary-deciem
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Overview
Tagline Brand's website · 2026-10-04
Offers high concentrations of active ingredients at exceptionally low prices, combined with a commitment to ingredient transparency and a minimalist, scientific brand aesthetic.
Description Brand's website · 2026-10-04
A skincare brand known for offering high-performance, science-backed formulations at affordable prices, emphasizing transparency in ingredients and minimalist branding.
Offerings
Core capabilities Brand's website · 2026-10-04
- Skincare serums (e.g.
- Niacinamide
- Hyaluronic Acid
- Retinoids)
- chemical exfoliants (e.g.
- Glycolic Acid
- Lactic Acid)
- Vitamin C treatments
- cleansers
- and moisturizers.
Pricing Brand's website · 2026-10-04
Direct-to-consumer and retail partnerships; characterized by fixed, low pricing for individual products.
Audience
Target industry Brand's website · 2026-10-04
Consumers seeking effective, ingredient-focused skincare at an accessible price point; particularly popular among younger demographics, skincare enthusiasts, and those new to active ingredients.
Landscape
Competitors Brand's website · 2026-10-04
- Paula's Choice
- CeraVe
- Good Molecules
- The Inkey List
- Versed
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Claim the-ordinary-deciem — free →Page last updated 2026-10-17.