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    Scout by Optimly

    Scout for Shoppers.

    Get verified brand information through your AI assistant — products, pricing, capabilities, comparisons — drawn from the AI Brand Trust Registry. Make better buying decisions, with verified truth instead of AI guesswork.

    Get early access

    Free. Works with Claude and ChatGPT.

    Real ShopperFit card for Honest Company Sensitive Shampoo showing score 8.0 Strong fit

    Real check, run April 2026

    Scan any product. Get a trust receipt.

    Point your phone's camera at a UPC barcode. Scout checks every source in seconds.

    Try the scanner →

    No app to install. Runs in your browser. Works on any phone.

    Scout · Scanning
    0 12345 67890 5
    9.2
    Strong fit
    No recalls · B Corp · In stock

    Everything looks the same. How do you know if it's really for you?

    Every product page is designed to sell you something. Scout checks what's actually true — then scores how well it fits you.

    13 verified sources. One receipt.

    Every check pulls from real databases. Citations included.

    CPSC

    50,000+ US product safety recalls

    FDA

    Drug, device, cosmetic recall database

    EU Safety Gate

    31,000+ alerts across 31 countries

    Open Beauty Facts

    Crowdsourced cosmetics ingredient data

    Open Food Facts

    NutriScore, NOVA, and allergen data

    CPSC SaferProducts

    Consumer-submitted incident reports

    Wikidata

    Corporate ownership and parent companies

    SEC EDGAR

    Public company filings

    B Corp Directory

    Certified B Corporation status

    Leaping Bunny

    Cruelty-free certification

    Target inventory

    Real-time nearby store availability

    Best Buy inventory

    Electronics in-store availability

    Reddit

    Real user discussions and reviews

    CPSC

    50,000+ US product safety recalls

    FDA

    Drug, device, cosmetic recall database

    EU Safety Gate

    31,000+ alerts across 31 countries

    Open Beauty Facts

    Crowdsourced cosmetics ingredient data

    Open Food Facts

    NutriScore, NOVA, and allergen data

    CPSC SaferProducts

    Consumer-submitted incident reports

    Wikidata

    Corporate ownership and parent companies

    SEC EDGAR

    Public company filings

    B Corp Directory

    Certified B Corporation status

    Leaping Bunny

    Cruelty-free certification

    Target inventory

    Real-time nearby store availability

    Best Buy inventory

    Electronics in-store availability

    Reddit

    Real user discussions and reviews

    Real Reddit review excerpts sourced by Scout for Honest Company Sensitive Shampoo

    Real reviews. Real sources. Real dates.

    Claude Opus 4.6

    Personalized by AI, explained in English.

    Scout uses Claude Opus 4.6 — one of the most capable AI models available — to score each product against your saved preferences. Every score comes with reasoning you can read, question, and refine.

    Why did this score low?
    Based on your ShopperVault preferences for unscented products for sensitive skin, this product contains synthetic fragrance — flagged in the ingredients data from Open Beauty Facts.

    Real example: the Honest Company Sensitive Shampoo scored 8.0 — strong fit for a shopper with "fragrance-free for kids" preferences. Reasoning shown in every card.

    Who actually owns this brand?

    You think you're buying indie. You're buying Estée Lauder. Or Clorox. Or Nestlé. Scout traces the corporate ownership chain in seconds.

    The Ordinary
    Deciem
    Estée Lauder Companies
    No active CPSC recalls
    Checked SaferProducts.gov
    No active FDA recalls
    Checked openFDA enforcement database

    The safety check you don't have time to do.

    You'd check for recalls if it didn't mean 20 minutes on government databases built in 2004. Scout checks CPSC and FDA in real time. Green light or red flag, instantly.

    Then you find out it'll take two weeks to get here.

    You did the research. Picked the product. Ready to buy. Then: "Estimated delivery: 10-14 business days." Or it's not at your local store. Scout shows shipping costs, delivery times, and checks Best Buy and Target near you — aisle numbers, stock counts, same-day pickup.

    In stock
    Target — Capitol Hill (1.4 mi)
    Aisle 12, Block D
    5 in stock · Pickup available today
    Shipping: Free on orders over $25

    Certified, or just marketed that way?

    Every brand has a leaf on the label now. Scout checks if they're actually B Corp certified or just good at green marketing.

    B Corp Certified
    Verified via B Lab directory

    Share the score, not the doubt.

    Every research session creates a ShopperFit card. One link with the score, the data, and the receipts.

    thinking about these vitamins, are they legit?
    ShopperFit Score: 6.2/10
    Garden of Life Raw Organic Protein
    Owned by Nestlé · No recalls · Mixed reviews
    6.2?? what brought it down?
    nestlé ownership + some reddit threads about taste

    Four steps. Zero tabs.

    1
    Scan or ask

    Point your camera at a barcode, paste a product URL, or ask Claude/ChatGPT with Scout connected.

    2
    Scout verifies

    13 sources. Real databases. Real citations. No scraping.

    3
    Get your fit score

    Personalized to your ShopperVault — with reasoning you can read.

    4
    Share or save

    Every trust receipt has a permanent link. Save it. Send it. Refer back to it.

    Be the first to know.

    Scout is in early access. Join the waitlist and we'll let you know when it's ready for you.

    Know what's real before you buy.

    Get early access →

    Free. Works with Claude and ChatGPT.

    Or scan directly in your browser — no account required.