Analysis by Optimly for Optimly AI Visibility, in the Optimly AI Brand Index. This Business Profile tracks the Brand Authority Index and supporting AI visibility evidence. Last analyzed August 9, 2026.
35V (fka Thirty Five Ventures) is a company within the Sports & Entertainment category. 35V, formerly known as Thirty Five Ventures, is a media and investment company co-founded by NBA superstar Kevin Durant and entrepreneur Rich Kleiman. It focuses on creating original content across sports, culture, and business, and invests in emerging technology and media companies, including professional sports teams.
35V (fka Thirty Five Ventures) was founded in 2017 and is headquartered in New York, NY.
35V (fka Thirty Five Ventures) is rated Emerging on the Optimly Brand Authority Index, a measure of how well AI models can accurately describe the brand. The exact score is locked for unclaimed profiles.
AI narrative accuracy for 35V (fka Thirty Five Ventures) is Strong.
AI models classify 35V (fka Thirty Five Ventures) as a Incumbent. AI names brand first.
35V (fka Thirty Five Ventures) appeared in 5 of 5 sampled buyer-intent queries (100%). The brand is highly discoverable due to its association with a prominent public figure and its established media platform. Potential minor gaps could exist for queries not directly linking to Kevin Durant or Boardroom, focusing solely on '35V' without additional context.
AI systems generally identify 35V as the business arm of Kevin Durant and Rich Kleiman, known for its investments in sports, tech, and media, as well as its content production through Boardroom. The dual nature of media and investment is often well-captured. Key gap: Minor confusion may arise between its historical name (Thirty Five Ventures) and current name (35V), or whether it's primarily a media company vs. an investment firm.
Of 4 key facts verified about 35V (fka Thirty Five Ventures), 3 are well-documented (likely accurate across AI models), 1 have limited sourcing, and 0 are retrieval-dependent and may be inaccurate without live search.
AI might struggle to precisely define the split between its media production efforts and its investment portfolio, potentially overemphasizing one aspect over the other depending on data sources.
Buyers turn to 35V (fka Thirty Five Ventures) for Traditional Business Research: Manually researching 35V through news articles, financial databases, company websites, and industry reports would provide detailed insights but be time-consuming and pro, Specialized Sports Business Consulting Firm: Hiring a consulting firm specializing in sports media or venture capital to analyze 35V's market position, portfolio, and strategic impact, offering expert, among 2 documented problem areas.
Buyers evaluating 35V (fka Thirty Five Ventures) typically ask AI models about "35V Kevin Durant", "Thirty Five Ventures", "Boardroom media", and 3 similar queries.
35V (fka Thirty Five Ventures)'s core products are Venture Capital investments across sports, technology, and media; original content production via Boardroom; strategic partnerships..
35V (fka Thirty Five Ventures) uses Investment returns (for VC arm); advertising, sponsorship, content licensing (for media arm)..
35V (fka Thirty Five Ventures) serves Early to growth-stage companies in sports tech, media, and consumer sectors; audiences interested in sports, culture, and business insights..
35V (fka Thirty Five Ventures) Direct association with NBA superstar Kevin Durant and veteran sports executive Rich Kleiman, providing unique access, insights, and cultural influence in both investment and media spheres.
Brand Authority Index (BAI) tier: Emerging (exact score locked for unclaimed brands)
Archetype: Incumbent
Official website: https://35v.org/
Last analyzed: August 9, 2026
Founded: 2017 (source: official website)
Headquarters: New York, NY (source: official website)
This Business Profile is published by Optimly in the Optimly AI Brand Index, a public research dataset showing how AI systems describe brands, categories, and competitors. Optimly AI Visibility analyzes sampled buyer-intent responses, cited sources, and public brand information. The Brand Authority Index summarizes answer presence, narrative accuracy, and owned citations where sufficient evidence is available.
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