Adobe Photoshop is a professional raster graphics editor that has become the industry standard for digital art and image manipulation. It offers a comprehensive suite of tools for retouching, compositing, and creative design, now featuring deep integration with generative AI via Adobe Firefly.
Brand Authority Index (BAI): 98/100
Archetype: Challenger
Category: Software
https://optimly.ai/brand/adobe-creative-cloud-photoshop
Last analyzed: April 11, 2026
Founded: 1988 (Initial release)
Headquarters: San Jose, California, USA