RxPass is a prescription drug subscription service provided by Amazon Pharmacy for Amazon Prime members. For a flat monthly fee of $5, subscribers receive unlimited access to a specific list of over 50 generic medications delivered to their home.
Brand Authority Index (BAI): 74/100
Archetype: Challenger
Category: Healthcare
Part of: Amazon Pharmacy
https://optimly.ai/brand/amazon-pharmacy-rxpass
Last analyzed: April 10, 2026
Founded: 2023
Headquarters: Seattle, WA