AppsFlyer

AppsFlyer is a global leader in mobile attribution and marketing analytics, providing app developers and marketers with tools to measure and optimize their user acquisition efforts. The company offers a suite of products including cross-platform attribution, deep linking, fraud protection, and a privacy-centric cloud environment for data collaboration.

Brand Authority Index (BAI): 88/100

Archetype: Incumbent

Category: Marketing Technology (MarTech)

https://optimly.ai/brand/appsflyer