Asus IoT is a dedicated business unit of ASUS focused on the development of AI and Internet of Things solutions. The brand provides a comprehensive portfolio of hardware, software, and customized services across industrial, retail, and healthcare sectors, with a particular emphasis on Edge AI computing.
Brand Authority Index (BAI): 68/100
Archetype: Challenger
Category: Technology
Part of: ASUS (ASUSTeK Computer Inc.)
https://optimly.ai/brand/asus-iot
Last analyzed: April 11, 2026
Founded: 2019 (as a dedicated unit)
Headquarters: Taipei, Taiwan