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    Software & Technology
    Professional Networking / Creative Portfolio Platform
    Unclaimed Profile

    Behance

    Brand Authority Index
    ESTIMATED — PRE-AUDIT
    22/100
    AI Visibility44/100
    Incumbent
    AI Sentiment44/100
    Strong

    This is an estimated score. Claim your profile to get a verified Brand Authority Index with real AI query testing.

    Profile based on: www.behance.net · crawled March 2026

    Is this the right Behance?

    AI sometimes confuses brands that share a name.

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    Unverified — AI is reconstructing Behance from uncontrolled sources

    Brand Identity

    Behance is a leading social media platform and portfolio hosting service designed for creative professionals. Owned by Adobe, it allows users to showcase and discover creative work across various disciplines including graphic design, photography, and illustration.

    Founded
    2006
    Headquarters
    New York, NY (Primary operations via Adobe in San Jose, CA)
    Category
    Software & Technology

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    How AI Describes Behance

    ChatGPT

    Behance is a social media platform owned by Adobe which aims 'to showcase and discover creative work.' It is a leading online network for designers, illustrators, and photographers to share their portfolios.

    Claude

    Behance is a popular online platform for creative professionals to showcase their portfolios. It allows users to upload projects, follow other artists, and find creative inspiration across various disciplines like graphic design and fashion.

    Gemini

    Owned by Adobe, Behance is the world's largest creative network for showcasing and discovering creative work. It serves as a digital portfolio site where members can broadcast their work to a wide audience.

    Perplexity

    Behance is a design-centric social media platform owned by Adobe. It serves as a place for creatives to host their portfolios, discover inspiration, and connect with potential employers through its job list.

    Consensus: High consensus that Behance is a leading social media platform for creative professionals to showcase work and discover inspiration, owned by Adobe.

    Key discrepancy: Some models focus on its community and networking aspects, while others emphasize its role as a job board and recruitment tool for the creative industry.

    AI Narrative Sentiment

    Behance is viewed by AI models as the gold standard for creative networking, characterized by its scale, professional utility, and association with the Adobe brand.

    Positive Signals

    • Industry standard platform
    • Deep integration with Creative Cloud
    • Vast talent pool for recruiters

    Negative Signals

    • Saturation of content making it hard to stand out
    • Algorithmic discovery changes

    Behance is missing from 0 of 8 buyer queries where competitors appear.

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    Includes: detailed query analysis, fix recommendations, competitor deep-dive

    AI Discoverability Snapshot

    best site for design portfolios
    Top 3
    where to find graphic design inspiration
    Top 3
    how to showcase creative work online
    Top 3
    top platforms for hiring illustrators
    Top 3
    behance vs dribbble for designers
    Top 3

    Behance is an incumbent and appears in almost any query related to design portfolios or creative networking. The only minor gap is in highly specific niche industry tools where portfolio builders like Cargo or Semplice might be prioritized for their customization.

    Brand Vitals

    Founded
    2006
    Headquarters
    New York, NY
    Core Products
    Digital portfolio hosting, creative talent marketplace, project discovery feeds, live streaming for creatives.
    Funding Stage
    Acquired (by Adobe in 2012)
    Pricing Model
    Freemium (Free community features with premium features via Adobe Creative Cloud subscriptions)
    Employee Count
    100-250 (as a business unit within Adobe)
    Target Markets
    Graphic designers, photographers, illustrators, UI/UX designers, and creative recruiters.
    Key Differentiator
    As an Adobe-owned entity, it offers seamless integration with professional creative tools and is the largest global network specifically for multi-disciplinary visual professionals.

    Your AI readiness score: 3/5 signals active. You're leading today. Claimed brands stay ahead.

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    AI Readiness Signals

    3 of 5 signals active

    Claimed brands can activate all 5 signals

    llms.txt

    Not found — brand has no machine-readable identity file

    Schema.org markup

    Structured FAQ pages

    Active blog/content hub

    Structured social proof

    What AI Thinks Are Competitors & Alternatives

    Based on AI model analysis. May not reflect actual competitive landscape.

    DribbbleDirect competitor for professional digital portfolios and design community.ArtStationAlternative for artists and illustrators, often more focused on fandom and digital art.Adobe PortfolioDirectly integrated website builder alternative for Adobe Creative Cloud users.LinkedInGeneral professional networking alternative with a growing focus on visual content.

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    How Buyers Solve This Today Without Behance

    Common alternatives buyers use instead of a dedicated solution.

    Manual ProcessManual Portfolio Site

    Building and hosting a personal portfolio website from scratch or using simple HTML/CSS templates.

    Status QuoDirect Outreach Portfolio

    Relying on physical or digital PDF portfolios sent directly to clients without a public discovery platform.

    Adjacent ToolSocial Media Platforms

    Using general-purpose social networks like Instagram or LinkedIn to showcase visual work.

    Adjacent ToolCloud Storage (Dropbox/Drive)

    Using professional cloud storage links to share work folders with potential employers.

    Most buyers are using manual workarounds or ignoring this entirely. Claim this profile to see how you compare →

    Brand DNA Archetype

    Phantom

    Phantom

    Invisible to AI

    Misread

    Misread

    Visible but inaccurate

    Challenger

    Challenger

    AI names competitors first

    Incumbent

    Incumbent

    AI names brand first

    Under Scrutiny

    Visible but at risk

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