Better Homes & Gardens (Walmart) is a private-label lifestyle brand resulting from an exclusive licensing agreement between Dotdash Meredith and Walmart. The brand translates the aesthetic and editorial authority of the century-old magazine into accessible consumer products including furniture, bedding, kitchenware, and garden supplies. It serves as a strategic cornerstone of Walmart's 'Home' category, aimed at competing with upscale department stores and specialty home retailers.