Beyond Bank

Tagline Brand's website · 2026-11-08

Beyond Bank is an Australian member-owned bank providing personal, business and community banking, loans, insurance and financial wellbeing services.

Description Brand's website · 2026-11-08

Beyond Bank is one of Australia's largest member-owned banks. It provides everyday banking, home and personal loans, insurance, business banking and specialist services for community-sector organisations. Beyond Bank is a Certified B Corp, operates 50+ branches across Australia and directs part of its profits to community programs and events.

Mission Brand's website · 2026-11-08

To provide banking for the benefit of its members while creating positive impact in communities and supporting what matters to customers.

Website Brand's website · 2026-11-08

https://beyondbank.com.au

Voice & tone Brand's website · 2026-11-08

Purpose-driven, community-focused, supportive, accessible and member-oriented.

Founded Brand's website · 2026-11-08

More than 65 years ago

Parent ownership Brand's website · 2026-11-08

100% member-owned; members are the owners and the bank does not answer to external shareholders.

Problem solved Brand's website · 2026-11-08

Helps individuals, businesses and community organisations manage money, save, borrow, insure what matters and access financial wellbeing support through member-owned banking.

Core capabilities Brand's website · 2026-11-08

• Everyday banking and savings
• Transaction accounts, savings accounts and term deposits
• Visa debit and credit cards
• Home loans and refinancing
• Car and personal loans
• Insurance, including car, home and contents, landlord, travel, caravan and trailer insurance
• Business banking, lending and payment solutions
• Community-sector banking and lending

Products / SKUs Brand's website · 2026-11-08

• Purple Transactor Account
• Purple Bonus Saver Account
• Community Reward Account
• Retirement Account
• Offset Account
• BU Savings Account
• Term deposits
• Low Rate Visa Credit Card

Target industry Brand's website · 2026-11-08

Financial services and banking

Customer base Brand's website · 2026-11-08

Individuals and families, home buyers and refinancers, personal borrowers, businesses, not-for-profits and community organisations.

Ideal customer profile Brand's website · 2026-11-08

Australian individuals and families seeking member-owned banking; small and medium-sized businesses needing banking and lending support; and not-for-profit or community organisations seeking tailored banking, lending and service support.

Use cases Brand's website · 2026-11-08

• Opening and managing everyday transaction and savings accounts
• Saving through savings accounts and term deposits
• Making payments with debit and credit cards
• Buying, refinancing, building or renovating a home
• Financing a car or personal purchase
• Protecting vehicles, homes, contents, travel and investment properties with insurance
• Managing business banking, lending, overdrafts, guarantees and payments
• Supporting community organisations through specialist banking, lending and salary packaging

Customer outcomes Brand's website · 2026-11-08

• Access to everyday banking, savings, lending and insurance products in one organisation
• Support for home ownership, refinancing and personal financial goals
• Business banking and lending support to help businesses move forward
• Tailored banking and dedicated support for community-sector organisations
• Improved financial wellbeing through planning, budgeting, savings and debt-management resources
• Contribution to community programs through banking with a member-owned bank
• Access to branch and Australian-based call-centre support