Biotique

Biotique is a leading Indian brand that manufactures and sells skincare, haircare, and wellness products rooted in the principles of Ayurveda. Founded in 1992, the company combines traditional Indian herbal recipes with modern Swiss biotechnology to create mass-market and premium beauty solutions. Biotique is recognized for its distinctive green-packaged products and its claim of using 100% natural, botanical ingredients.

Brand Authority Index (BAI): 82/100

Archetype: Challenger

Category: Beauty & Personal Care

https://optimly.ai/brand/biotique

Last analyzed: April 10, 2026

Verified from Biotique website

Founded: 1992

Headquarters: Noida, India

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