Bodybuilding.com

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Overview

Tagline Brand's website · 2026-11-08

A fitness destination offering workout tools, a training app, and sports nutrition supplements.

Description Brand's website · 2026-11-08

Bodybuilding.com describes itself as the world's largest fitness destination since 1999. It provides a fitness app and membership with filmed movements, workout creation, progress tracking, new content, and access to supplements across categories such as protein, pre-workout, creatine, recovery, and amino acids.

Identity

Website Brand's website · 2026-11-08

https://bodybuilding.com

Voice & tone Brand's website · 2026-11-08

Promotional, performance-focused, fitness-oriented, and energetic.

Founded Brand's website · 2026-11-08

1999

Headquarters Brand's website · 2026-11-08

1 Town Center Road, Suite #675, Boca Raton, FL 33486

Offerings

Problem solved Brand's website · 2026-11-08

Helps athletes and active individuals plan and track workouts, access training content, and find supplements for performance, recovery, and general wellness.

Core capabilities Brand's website · 2026-11-08

  • Workout creation and planning
  • Progress tracking and workout saving
  • Fitness content and professionally filmed movements
  • Mobile fitness app access
  • Sports nutrition supplement retail
  • Product discovery through supplement categories and product quiz
  • Rewards points on purchases

Products / SKUs Brand's website · 2026-11-08

  • Bodybuilding.com fitness app and membership
  • Protein supplements
  • Pre-workout supplements
  • Creatine supplements
  • Recovery supplements
  • Amino acids and BCAAs
  • Dietary supplements and probiotics
  • Bodybuilding.com Signature Series supplements

Pricing Brand's website · 2026-11-08

Supplement prices vary by product. The yearly Bodybuilding.com membership is listed at $59.99, with a displayed original price of $119.88.

Audience

Target industry Brand's website · 2026-11-08

Fitness, sports nutrition, dietary supplements, and wellness

Customer base Brand's website · 2026-11-08

Athletes, gym-goers, active individuals, and adults seeking fitness training and nutritional supplements.

Ideal customer profile Brand's website · 2026-11-08

Adults and active fitness consumers who want workout programming and tracking alongside supplements for training, performance, recovery, or general wellness.

Use cases Brand's website · 2026-11-08

  • Create and customize workouts
  • Access professionally filmed exercise movements
  • Track and save workout progress
  • Follow app-exclusive workouts and regularly updated training content
  • Shop protein, pre-workout, creatine, recovery, and amino acid supplements
  • Use a product quiz to find a supplement stack
  • Earn rewards points on purchases

Customer outcomes Brand's website · 2026-11-08

  • Build and manage personalized workouts
  • Track fitness progress over time
  • Access more than 1,000 filmed movements
  • Support training, energy, focus, strength, endurance, and recovery with supplements
  • Maintain a consistent daily wellness or supplementation routine

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Page last updated 2026-11-08.