Brand24

What is Brand24?

Brand24 is a company within the Social Listening category. Brand24 is an AI-powered social listening tool that enables businesses to protect brand reputation, measure brand awareness, analyze competitors, and discover customer insights by monitoring mentions across 25M+ online sources including social media, news, blogs, videos, forums, podcasts, and reviews in real-time.

When was Brand24 founded and where is it based?

Brand24 was founded in 2011.

What problems does Brand24 solve for buyers?

Buyers turn to Brand24 for Manual Media Monitoring: Manually searching individual social media platforms, news sites, blogs, and forums for mentions. This is highly time-consuming, prone to errors, and makes real-time tracking , PR or Marketing Agency Services: Engaging a specialized agency to perform media monitoring and reputation management. While comprehensive, this option is typically more expensive and may not offer the, Ignore Online Mentions: Choosing not to monitor online conversations about a brand. This carries significant risks, including missed opportunities for customer engagement, undetected reputation crises, among 3 documented problem areas.

What questions do buyers ask AI about Brand24?

Buyers evaluating Brand24 typically ask AI models about "AI social listening tool", "Brand reputation management software", "Social media monitoring", and 2 similar queries.

What does Brand24 offer?

Brand24's core products are AI Social Listening Tool, Media Monitoring, Brand Reputation Management, Brand Awareness Measurement, Competitor Analysis, Customer Insights, Hashtag Tracking..

How is Brand24 priced?

Brand24 uses Subscription-based with a free sign-up or trial option..

Who does Brand24 target?

Brand24 serves Brands of all sizes, marketing agencies, PR professionals, businesses requiring real-time online mention tracking and sentiment analysis..

What differentiates Brand24 from competitors?

Brand24 AI-powered comprehensive monitoring across 25M+ online sources in real-time, advanced sentiment analysis (including sarcasm detection and 108 languages), robust reporting, 10+ years of experience, and 'world-class customer service' from 80+ specialists.

Problems this brand solves

• Manual Media Monitoring: Manually searching individual social media platforms, news sites, blogs, and forums for mentions. This is highly time-consuming, prone to errors, and makes real-time tracking
• PR or Marketing Agency Services: Engaging a specialized agency to perform media monitoring and reputation management. While comprehensive, this option is typically more expensive and may not offer the
• Ignore Online Mentions: Choosing not to monitor online conversations about a brand. This carries significant risks, including missed opportunities for customer engagement, undetected reputation crises

Buyers search for

• AI social listening tool
• Brand reputation management software
• Social media monitoring
• Customer insights tool
• Basic Social Media Analytics: Using built-in analytics provided by individual social media platforms (e.g., Twitter Analytics, Facebook Insights). These tools offer limited scope, lacking cross-platfo

Buyers compare

• Competitor analysis tool

About this profile

This Business Profile is published by Optimly in the Optimly AI Brand Index, a public research dataset showing how AI systems describe brands, categories, and competitors. Optimly AI Visibility analyzes sampled buyer-intent responses, cited sources, and public brand information. The Brand Authority Index summarizes answer presence, narrative accuracy, and owned citations where sufficient evidence is available.

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