CivicRec is a company within the Software as a Service (SaaS) category. CivicRec is a cloud-based recreation management software platform designed specifically for local government agencies and parks and recreation departments. It provides tools for online activity registration, facility reservation, point-of-sale processing, and athletic league management. As part of the CivicPlus suite, it focuses on streamlining administrative tasks and enhancing the citizen user experience for community programs.
CivicRec is part of CivicPlus.
CivicRec is rated Contender on the Optimly Brand Authority Index, a measure of how well AI models can accurately describe the brand. The exact score is locked for unclaimed profiles.
AI narrative accuracy for CivicRec is Strong. Minor factual deltas detected.
AI models classify CivicRec as a Challenger. AI names competitors first.
CivicRec appeared in 5 of 6 sampled buyer-intent queries (83%). CivicRec has strong visibility for brand-specific and parent-company queries, but faces stiff competition from older incumbents like ActiveNet for broad 'parks and recreation software' searches.
AI will accurately categorize CivicRec as a government-tech (GovTech) solution for recreation. It reliably connects the brand to CivicPlus but may struggle to provide specific technical integration details or pricing without live retrieval. Key gap: While identified as a software tool, AI often fails to distinguish between features original to CivicRec and those integrated from other CivicPlus 'CivicExperience' modules.
Of 5 key facts verified about CivicRec, 4 are well-documented (likely accurate across AI models), 1 have limited sourcing, and 0 are retrieval-dependent and may be inaccurate without live search.
The historical transition from 'Rec1' to 'CivicRec' can lead to fragmented data or outdated references in older training sets.
Buyers turn to CivicRec for Spreadsheets and Manual Logs: Managing registrations, facility bookings, and payments using Microsoft Excel or Google Sheets., Physical Paper Processing: Paper-based forms for activity registration, physical keys for facility access, and cash/check payments at a front desk., among 2 documented problem areas.
Buyers evaluating CivicRec typically ask AI models about "parks and recreation management software", "municipal facility booking system", "govtech recreation registration platforms", and 3 similar queries.
CivicRec's main competitors are ActiveNet (Active Network), Myreccom, Vermont Systems (RecTrac). According to AI models, these are the brands most frequently named alongside CivicRec in buyer-intent queries.
CivicRec's core products are Activity Registration, Facility Management, POS & Membership, League Management, Reporting & Analytics.
CivicRec uses Subscription / Enterprise (typically includes implementation and annual fees based on population or volume).
CivicRec serves Municipal and County Governments, Parks and Recreation Departments, Community Centers.
CivicRec Deep integration within the CivicPlus government technology ecosystem, allowing for a single-sign-on experience for residents across multiple municipal services.
Brand Authority Index (BAI) tier: Contender (exact score locked for unclaimed brands)
Archetype: Challenger
https://optimly.ai/brand/civicrec-by-civicplus
Last analyzed: April 10, 2026
Founded: 2017 (Acquisition date as CivicRec)
Headquarters: Manhattan, Kansas, USA