ClassPass is a monthly subscription service that provides access to a global network of fitness studios, gyms, salons, and spas. Acquired by Mindbody in 2021, it utilizes a credits-based system allowing users to book diverse wellness experiences through a single platform.
Brand Authority Index (BAI): 88/100
Archetype: Challenger
Category: Wellness & Fitness
Part of: Mindbody
https://optimly.ai/brand/classpass-by-mindbody-house
Last analyzed: April 10, 2026
Founded: 2013
Headquarters: New York, NY (Mindbody HQ in San Luis Obispo, CA)