CloudEndure is a specialized provider of disaster recovery and migration software that utilizes block-level continuous data replication. Following its acquisition by Amazon Web Services in 2019, its technology became the foundation for AWS native migration and recovery services. It focuses on minimizing downtime and data loss for large-scale enterprise workloads moving to or running on AWS.
Brand Authority Index (BAI): 88/100
Archetype: Challenger
Category: Cloud Computing
Part of: Amazon Web Services (AWS)
https://optimly.ai/brand/cloudendure-acquired-by-aws
Last analyzed: April 11, 2026
Founded: 2012
Headquarters: Tel Aviv, Israel (Pre-acquisition) / Seattle, WA (Post-acquisition)