Divi is a flagship WordPress theme and visual page builder plugin developed by Elegant Themes. It replaces the standard WordPress post editor with a superior visual editor, allowing users to create complex designs without writing code.
Brand Authority Index (BAI): 88/100
Archetype: Challenger
Category: Software/Technology
https://optimly.ai/brand/divi-elegant-themes
Last analyzed: April 11, 2026
Founded: 2013 (Divi Launch)
Headquarters: San Francisco, CA (Elegant Themes)