Driza-Bone

Tagline Brand's website · 2026-11-07

Australian heritage outerwear and accessories designed for outdoor protection and year-round wear.

Description Brand's website · 2026-11-07

Driza-Bone offers heritage and lightweight waxed-cotton and oilskin outerwear, vests, jackets, coats, hats, accessories, kidswear and dog coats. The brand describes its products as rugged, weather-resistant and designed for life outdoors, with Australian-made products and craftsmanship since 1898.

Mission Brand's website · 2026-11-07

To provide durable, weather-protective outdoor apparel built on generations of Australian craftsmanship.

Website Brand's website · 2026-11-07

https://drizabone.com.au

Voice & tone Brand's website · 2026-11-07

Rugged, practical, outdoors-focused, heritage-led and distinctly Australian.

Founded Brand's website · 2026-11-07

1898

Problem solved Brand's website · 2026-11-07

Provides protection from wind, rain and challenging outdoor conditions while supporting warmth, comfort, breathability and freedom of movement.

Core capabilities Brand's website · 2026-11-07

• Waxed cotton and oilskin outerwear
• Water- and wind-resistant apparel
• Heavyweight and lightweight outdoor clothing
• Australian-made garment production
• Garment care and reproofing products
• Sizing for men, women, kids, dogs and hats

Products / SKUs Brand's website · 2026-11-07

• Heritage coats and jackets
• Lightweight coats, jackets and vests
• Heavyweight oilskin outerwear
• Women's outerwear
• Men's outerwear
• Kids' coats
• Dog coats
• Hats

Pricing Brand's website · 2026-11-07

Products shown range from $35 for reproofing spray to $499 for heritage coats; gift cards are available from $30.

Target industry Brand's website · 2026-11-07

Apparel and outdoor clothing

Customer base Brand's website · 2026-11-07

Men, women, children, dog owners and people working or spending time outdoors.

Ideal customer profile Brand's website · 2026-11-07

Outdoor workers, rural and agricultural customers, and consumers seeking durable Australian heritage outerwear for weather protection.

Use cases Brand's website · 2026-11-07

• Working outdoors
• Rural and agricultural activities
• Outdoor recreation
• Everyday cold and wet-weather wear
• Layering for warmth and movement
• Protecting dogs from outdoor conditions
• Maintaining and reproofing oilskin garments

Customer outcomes Brand's website · 2026-11-07

• Protection from wind and water
• Warmth in cold conditions
• Breathable outdoor comfort
• Durable long-lasting garments
• Freedom of movement through functional fits and design
• Weather-ready clothing for work and outdoor life